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Entries Tagged as 'Google My Business'

Dude, Where’s My Primary Category?!

February 26th, 2015 · No Comments

Primary Category is Blank

Google recently rolled out their “primary category” requirement to Google My Business Locations bulk accounts. Instead of associating the first category per location in a bulk account as the “primary category”, the roll out is instead selecting nothing as a primary category for all locations in a bulk account.   This means that if you [...]

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Tags: Google My Business

90′s Redux – Google’s Fanny Pack Continues to Expand

January 26th, 2015 · 1 Comment

Soon All Local Packs Will Looks Like This

One of the benefits of working with local clients, both large and small, is that we see a lot stuff. Recently we have been conducting a rank tracking project for a large national brand with 1,300+ locations. This has has given us some interesting insights into the move from the local carousel to the local [...]

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Tags: Google My Business

Big Brands Beware

November 12th, 2014 · 12 Comments

Google Changing Location Pages in SERPs

There has been lots of discussion about why big brands seem to be performing worse in pack results post-pigeon. Originally it looked like this was a byproduct of how Google was processing brand queries combined with an abundance of local spam. However after seeing what has happened to some large, multi-location brands after they transitioned [...]

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Tags: Google My Business

Slow Google+ Upgrades + Pigeon = Bad Big Local Brand Rankings

November 5th, 2014 · 6 Comments

Last week I posted some theories on why Google’s Pigeon update may have hurt the local rankings for some big local brands. While we have seen a lot of positive rankings improvements for our local clients, we have also heard of some large multi-location brands that got hit with 5-10% traffic losses. My take was [...]

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Tags: Google · Google My Business · Google Pigeon Poop

Local Search Ranking Factors 2014 TL:DR

October 13th, 2014 · 5 Comments

Ray Charles Sings The 2014 Local Search Ranking Factors!

David Mihm released the results of theĀ 2014 Local Search Ranking Factors Survey today and per tradition, we will summarize the big headlines and then send you over to David’s post for the data. “THE USER IS THE NEW CENTROID” I think this quote from David says it all, but if you want something to cut [...]

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Tags: Google My Business · Local Search