Category: Locadium

(Editor’s note: This post has received some criticism that I “gamed” the outcome by using the unusual case of a two businesses with the same address and phone number. While I agree that the majority of businesses won’t have this issue, there still is a huge swath of them that do. We deal with them every day. That said, if you are one of the lucky businesses that is not affected by this kind of thing, then your results with Moz…

One of the more common questions we have received since launching Locadium, our new GMB monitoring service, is how it differs from Yext and similar services that monitor NAP consistency. The answer is pretty simple – Locadium monitors GMB changes and alerts you when it detects a change or a dupe listing that has been published. Yext also has a GMB change alert system that monitors the GMB API and alerts you when the API alerts Yext that there is…