I was having an interesting conversation with an agency client this weekend about why mobile traffic had been flat/down to their retailer clients’ location pages since the end of 2015. My initial response touched on part of the answer: “I suspect they are experiencing a change in traffic to their site as a result of […]

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Last week, Google started to switch out its local Carousel results for a new set of mobilish-type pack results that appear to rely heavily on its local Knowledge Panels, so let’s call it a Knowledge Pack, or “K-Pack”, for the purposes of this post. In his seminal post Some Thoughts On The New Pak Results […]

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UPDATE: Some of my better-read compatriots have pointed me towards Greg Sterling’s article from April about how Google is using the layout below to appease anti-competition complaints in Europe.  So take my theories below as pure entertainment, as it should be. Nick Rink of Smart Local , a UK Local SEO firm, posted a screenshot […]

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This past February, in  The Non-Place-Place Use Case I posted about how Google was delisting businesses that did not service customers at their locations but had not requested their addresses be hidden on Google Maps.  Mike, Miriam and others chimed in on how lame this was.   Today, I got this email about this “recent” update: Guess […]

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As you probably know, I have been on the lookout for signs that Google was squeezing local directories out of the SERPs. While the launch of Google+ Local is not necessarily the death knell for IYPs getting organic traffic, it certainly is yet another omen, kind of like what happened at Damien’s birthday party (that […]

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