LOC@L SEO GUIDE

LOCAL SEARCH ENGINE OPTIMIZATION & ENTERPRISE SEO MADE SIMPLE

 

Entries Tagged as 'Google'

Googlebot Crawl Rate Tanking? Don’t Freak Out…

September 6th, 2012 · 2 Comments

Googlebot Crawl Rate

Been getting a bit of anxious email over the past 24 hours about Google crawl rates going way down. I am seeing this pattern on a lot of sites I follow so my best guess at the moment is this is either a Google Webmaster Tools reporting issue or a Googlebot issue more than a [...]

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Tags: Google

Google’s “Detected Unnatural Links” Message is Unnatural for Google

July 20th, 2012 · 3 Comments

Google Unnatural Links Message

Just got this: I applaud Google for notifying site owners that they have some spammy-looking links. I don’t applaud them for not telling site owners which links in particular look spammy. If you have been link-building, then you probably know where to look, but if like me, you haven’t, then you have to spend time [...]

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Tags: Google · Linkbuilding

Google Email on Businesses Based at Residential Locations

July 9th, 2012 · 5 Comments

This past February, in  The Non-Place-Place Use Case I posted about how Google was delisting businesses that did not service customers at their locations but had not requested their addresses be hidden on Google Maps.  Mike, Miriam and others chimed in on how lame this was.   Today, I got this email about this “recent” update: Guess [...]

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Tags: Google · Google Place Pages · Google+ Local

So What If Google Previews Count As Active Pages In Google Analytics Real-Time?

May 16th, 2012 · 3 Comments

A client pointed out interesting behavior in their Google Analytics Real-Time report – when a user mouses over previews of your site’s URL in the SERP, it is reported in the Top Active Pages report. This may not be a fully-rolled out feature as I cannot replicate it on other accounts I have access to. [...]

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Tags: Google

Linkbuilding Ain’t Marketing

May 14th, 2012 · 5 Comments

Well at least a lot of the linkbuilding I see going on isn’t.  But it can be. Which is why I wrote 5 Local Linkbuilding Ideas for the Post-Penguin/Panda Era And I wanted an excuse to put up ridiculous dog pics on SearchEngineLand.

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Tags: Google · Linkbuilding

Going Negative on Negative SEO

May 11th, 2012 · 4 Comments

Awesome discussion on Aaron Wall’s post, Yes, Negative SEO Techniques Do Work on Google, between Aaron, Danny Sullivan and a bunch of experienced SEOs who are not crazy about the collateral damage of the Penguin Update.  The parts about small businesses and SEO ring particularly true, from both sides of the debate: AndrewL: there’s never any mention [...]

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Tags: Google

A Picture of Local SEO is Worth 1,000 Links

May 2nd, 2012 · 6 Comments

So Google Webmaster Tools is telling me that my site has an average rank of 230 for “local seo” in Google Image Search and generated 70 impressions over the past month: So who are these people doing image searches for “local SEO”? And why is it that I rank only 230?! Let’s change that shall [...]

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Tags: Google

The Panda Penguin Grand Canyon

April 27th, 2012 · No Comments

In January, I posted about the power of Startup SEO. What I neglected to follow-up on was the fact that after fixing this particular start-up’s optimization issues and seeing huge organic traffic growth, two weeks later Google decided to take their traffic down to almost zero. I came up with a number of potential fixes [...]

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Tags: Google

@MattCutts Did Your Penguin Just Break Google?

April 26th, 2012 · 22 Comments

Google’s Penguin Update was supposed to help get rid of SPAM from the search results.  I think it may have had the opposite effect. This morning I posted Think a Bunch of SEO Spammers Just Got Destroyed but when I search for that phrase in Google check out the results on page one from a few [...]

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Tags: Google

How Google’s Penguin Update Got Its Name

April 26th, 2012 · 6 Comments

Danny Sullivan just announced that Google has officially named its recent webspam update “The Penguin Update”.  Danny provides some background on how Google names updates like “Panda” and some of the commenters speculate on how Google came up with “Penguin”. My $0.02:  Googlers are geeks.  Geeks like comic books. From the Wikipedia entry for Penguin [...]

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Tags: Google