When Google’s Penguin 4.0 update was announced on September 23rd, one of our clients had a number of key pages on its site get deindexed. Their site certainly had several technical SEO, usability and other issues, but I’d hardly classify it is “webspam” which is what Penguin purported to target. Of course as soon as the deindexation […]
There has been a big push by some in the local search space to have Local SEOs vigorously engage in reporting “spam” on Google Maps/Google My Business. The GMB profiles in question are ones like this: Per the screenshot, they are violating Google’s guidelines with their name and by breaking the no adult content rule and […]
Update: As usual Professor Maps found this one a while ago…#doh! Looks like we’ve got another candidate for Mike’s Summary of Recent Local Pack Tests: a set of three local “swipe-shows” of businesses in categories related to a searched brand appearing at the bottom of the SERP (Dan is calling them the “3-Headed Snake of […]
Looking for link issues can be a really time consuming and labor intensive problem. Thanks to Majestic, and their killer proprietary link metrics, it can be much easier to get a quick view into potential link issues. A client recently reached out and let us know that they thought they were having some issues with the […]
Is your store locator a crazed bastard stepchild? Some more evidence that Possum|Platypus|Patagonia|Loren Baker was the “near me” update. We just discovered that the store locator page on one of our clients’ sites was deindexed by Google about two weeks ago. There was nothing “technical” that would have caused Google to do this (i.e. no noindex […]
Local SEO strategies targeting “near me” queries in the Local Organic section of the SERPs (the non-Local-Pack/Map results) have been kind of a thing for a few years what with Google making it a default suggestion for most queries it considers even remotely “Local”: While SEOs have been studying the effect of the latest update on […]
Then you might want to try adding some Lean Startup/Agile methodologies to your process. It works wonders for us, and is so tasty too! If you are interested in learning more, check out my post over at Moz.
Kind of big news in Apple Maps land. 9to5Mac reports that Apple Maps now has public web pages for some Points of Interest and Landmarks. And if these URLs are public, that means they’re indexed in Google, or at least some of them are: […]
Google has long been trying to compete with Yelp on the local review front, however, getting community involvement has always seemed like a challenge for them. After Yelp CEO Jeremy Stoppelman’s recent embarrassing exchange with the affable Mike Blumenthal on Twitter, I switched off of Yelp and took my talents to GMB, and I have to […]
Since our clients run the gamut of non-local, multi-location, hyperlocal and agencies we are constantly working deliverables that: Provide valuable data Are relatively quick to put together One of the biggest requests we get is from clients that ask us to examine both their content and the content of their competitors. The most common reasons […]