Category: Featured

Check out the “342 matches” snippet attached to the MadisonApartmentLiving.com result for “madison wi apartments“: That “342 matches” is only visible on the MadisonApartmentLiving home page when javascript is turned on: So not only is Google seeing content in JS, it considers a number + “matches” relevant enough to put it in the SERP snippet. We always tell clients not to rely on Google to see your content that requires JS, and we still will, but GOOG is getting pretty…

  I am publishing part of this post that just went live on SearchEngineLand because: The original title was “Why Local Rank Trackers Suck”. I get why SEL rewrote it as “Why Local Rank Trackers Fail” – it’s a family site after all – but I think you’ll agree “Suck” is much more accurate. The editors changed the top image I provided to a stock photo. While I think the article works fine without the image, it’s the image that…

Google’s “Set My Location” option in the Search Tools section appears to have pulled a Google Plus Local… First spotted by the ever-diligent @LennyPham. From @DarrenShaw: “Fortunately, &near=city_name is still working for getting localized results outside of your city.”

If your monthly SEO reports look like this, you may want to stop trying to roll the organic SEO bolder up the hill and see if a local SEO strategy can work for your brand. I just posted some thoughts on this topic on Search Engine Land, Even If a Brand Can’t Do SEO, It Can Still Do Local SEO. While it’s not without its own unique complications, Local SEO programs often can operate without involving huge amounts of internal…

With all the recent shakeups in SERPs/local SEO it’s becoming increasingly important to have visibility into the performance of all your search channels, including a search engines local search. These days, rank tracking alone won’t get the job done,  so I’m a big believer in tracking clicks from a Google My Business page to a website. I’m constantly surprised that this is not something that all local SEO’s are doing, especially considering that Google rankings don’t measure the actual impact…

From the #Duh! department: In case you are still arguing with your developers about how much time they should be spending fixing site performance issues, I thought I’d pass on the following screenshots: Click to enlarge

This post was published over three years ago. Check out our updated 2017 Moz Local Review post. A year and a half after Moz’s acquisition of GetListed, David Mihm’s local listings baby has finally burst out of the womb. Business listings management is one of the trickiest aspects of local SEO and David has long been focused on trying to simplify the process for SMBs. So let’s see what Moz Local can do for you out of the gate: Price:…

UPDATE 11.25.12: Since I wrote this two years ago, a lot has changed.  Yext has pivoted its business away from pay-per-call to business listings management to help you manage your yellow pages listings from a single dashboard.  The service is called Yext PowerListings. Yext Powerlistings can automatically update your business’ information across 50+ of the top local search sites out there including Yelp, Yahoo Local, SuperPages and more.  They also now do review monitoring. It’s not free, but the amount…