LOC@L SEO GUIDE

LOCAL SEARCH ENGINE OPTIMIZATION & ENTERPRISE SEO MADE SIMPLE

 

Entries Tagged as 'Linkbuilding'

Redfin Needs To Get Real About Zillow & Real Estate SEO

April 3rd, 2014 · 8 Comments

Today online real estate brokerage Redfin sent real estate portal Zillow an open letter basically calling Zillow out for not playing nice SEO-wise and demanding that Zillow change its ways to benefit Redfin’s and other brokerages’ websites’ SEO. Redfin’s SEO complaints boil down to: Zillow takes Redfin’s real estate listings and puts the links back [...]

[Read more →]

Tags: Linkbuilding

2014 Local Directory SEO Content Strategy

April 3rd, 2014 · 4 Comments

yelp-SERP-clustering-600x652

This post was originally published on Search Engine Land, but I didn’t like how they rewrote the title so here’s the director’s cut: To:           Local Directories From:      Google Re:           Local Search Rankings Hey guys… You may have noticed that over the past year, a lot [...]

[Read more →]

Tags: AngiesList · Foursquare · Google · Linkbuilding · Local Search · Merchant Circle · Yellow Pages · Yelp

How To Do a Local Infographic Right Airbnb Style

March 25th, 2014 · 2 Comments

Airbnb Local Economic Impact

Airbnb just released a beautiful interactive infographic on the local economic impact the company has had on nine cities. If you are considering using content to attract links, for both national and local SEO, this would be a good piece to study. The design is beautiful, but the interaction and “scrollability” is what sets this [...]

[Read more →]

Tags: Linkbuilding · Local Data

Anatomy of a Local SEO Campaign

January 30th, 2014 · 8 Comments

Barbie Doll Stuck Up Butt X Ray

Source: The Internet Client Information Intake Research > Strategy Recommendations Site Audit > Upgrade NAP/Citation Audit > Fix Issues On Site Content Creation Off Site Content Creation Review Generation Link Research > Link Outreach Clean Up Link SPAM From Previous SEO Firms Rinse Repeat  

[Read more →]

Tags: Linkbuilding · Local Search · Online Reviews · Small Business Marketing

Penguin 2.0 Link Removal Request Etiquette

June 3rd, 2013 · 8 Comments

Emily Post SEO

Since Penguin 2.0 hit a couple of weeks ago, a number of clients have received a large volume of requests to remove links from their sites that goes something like this: “I recently received notice from Google that my website has been assessed a penalty after they “detected unnatural links” pointing to my website http://www.spamdawber.com/.  Can [...]

[Read more →]

Tags: Linkbuilding