No doubt you may have read about how some jerk used his bad reputation to rank better in Google and rip people off. Today Google announced that they have tweaked their algorithm to demote businesses that have bad reputations. And I quote: we developed an algorithmic solution which detects the merchant from the Times article [...]
Entries Tagged as 'Online Reviews'
December 1st, 2010 · 17 Comments
November 16th, 2010 · 4 Comments
I noticed “Hotpot” was trending on Twitter and discovered that tonight Google launched it’s response to Yelp and all of the other local social recommendation thingies. Don’t have time for a pseudo-thoughtful post on the subject so I thought a few screenshots would do. More later:
November 3rd, 2010 · 13 Comments
While putting together the Top 10 Reviews Sites In Google Place Search report, we noticed what we thought were testimonials from a business’ website showing up in the reviews section of the result. See the below screenshot from a SERP for “Los Angeles Car Dealers“: In its FAQ on Rich Snippets, Google states that testimonials [...]
August 10th, 2010 · 12 Comments
Readers of this collection of hypertext may recall my tale of woe in dealing with a San Jose Auto Repair shop who done me wrong last year. The subtitle of that little missive was “A lesson in reputation management” and the subsequent flames that sprung up on various local reviews sites showed how rubbing someone [...]
May 27th, 2010 · 24 Comments
image liberally appropriated from Roger Hollander Thanks to Vanessa Fox as always for eliciting grains of truth from Google. At last week’s Google I/O conference Matt Cutts confirmed that there was an algo change at the beginning of May that will likely be affecting sites that generate a lot of long-tail traffic: ”this is an [...]
April 21st, 2010 · 1 Comment
I haven’t seen them live on Yelp yet because years ago Jeremy Stoppleman banned my email address, but that’s another story. The big question – are Facebook’s Like buttons complementary to reviews or do they cannibalize them?
February 8th, 2010 · 27 Comments
Last week Google launched a controversial new feature on local Place Pages – a list of nearby businesses that promotes local competitors on a business’ Place Page, even if that business has claimed their GLBC profile. With this move Google has perhaps decided that the Yellow Pages industry is totally off their rockers – many [...]
November 10th, 2009 · 1 Comment
I just sent an email out to a bunch of local seo types and saw this on the “message sent” confirmation screen:
July 15th, 2009 · 16 Comments
I am not the first blogger to claim that the NYT has some questionable editorial practices, but the use of links in a recent article by Claire Cain Miller on the how Lifestyle Lift got busted for faking online reviews caught my eye.
July 15th, 2009 · 27 Comments
Just caught this article in the NYTimes about how Attorney General Andrew Cuomo had fined Lifestyle Lift, a cosmetic surgery company, $300,000 for ordering its employees to write fake reviews of its face-lift procedure on sites like RealSelf. Let’s put aside the ethics of faking reviews for a minute and reflect on how effective a [...]