Yesterday I formally launched a partnership with BIA/Kelsey to provide their clients with a “Social Local Media Advisory Service”. Here’s the kind of stuff we’ll be helping clients with: SLM will spotlight buyers, sellers, platform developers, vendors, practitioners and thought leaders engaged in the use of social media tools and techniques to forward customer relationships. […]

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We’re back at C3 and starting out with “A Conversation With the Networks”: Doug Kilponen, SVP Biz Dev, Merchant Circle John Kim, VP, Products, Pelago Sumir Meghani, Director BD, Groupon Jed Nachman, VP Sales, Yelp Kim – If you can create content and connect with other people, it’s social media Meghani – Groupon has two […]

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Just got an invite to Opus Research’s Conversational Commerce Conference aka C3 on Feb 2-3 in San Francisco. Opus is Dan Miller’s and Greg Sterling’s brainchild. I’ll be blogging the event. Here’s the conference summary: Opus Research’s Conversational Commerce Conference (C3) brings together a diverse array of interested groups and stakeholders to discuss the new […]

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According to the BIA Kelsey’s 2010 Local Commerce Monitor, the use of social media by small and medium-sized businesses (SMBs) who spend at least $25K in online marketing/year has risen dramatically over the past year. As I mentioned in my post on The Local Reviews Ecosystem, the focus on customer engagement via reviews and social […]

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Just saw this release that Chris Winfield, Dave Snyder, Brent Csutoras, Jordan Kasteler, Loren Baker, Tony Wang and Danielle Winfield along with their colleagues at their various companies have joined forces to form Blueglass, a full service Internet Marketing agency. This may not mean much to my readers in the local search world, but each […]

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Business.com just released the results of a study on social media usage by business professionals. The big data points that stuck out for me: The average company in this study was planning, developing or running seven(!!!!) different social media initiatives Facebook is the social media platform of choice for the majority of respondents, but I […]

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From the Couldn’t Resist Department: Tara Nelson of the Examiner.com, “the insider source for everything local”, wrote an article today called “Yellow Pages v. Social Media Marketing” on the subject of shifting your budget from print yellow pages advertising to social media marketing.  Now readers of this blog know I am all about positivity and […]

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Just discovered Twellow, a new kind of online yellow pages that uses Twitter profiles to populate business listings. I haven’t spent much time poring through it but it sparked some initial thoughts: This is an interesting strategy to aggregate business listings, particularly of those small businesses that would not show up in a standard yellow […]

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I just discovered a new social media blog, Social Media Influence. You would think I would have known about it because it was started by my friend, Matthew Yeomans of Custom Communication. Maybe Matthew needs to work on his social media marketing skills. 🙂 The blog is full of interesting stuff. This post about the […]

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