Making sure your business’ location and services data is up to date across the Web is perhaps the most important thing you can do to help potential customers find you. And the Local SEO Guide is here to help.
The sites listed below are some of the most important in the local search world. On most you can update the data they display about your business for free and who doesn’t like a free yellow pages listing?
Since I wrote this ten years ago (!) a lot has changed. One service in particular can help you speed up the whole yellow pages updating process:
Yext Powerlistings can automatically update your business’ information across 50+ of the top local search sites out there including Yelp, Yahoo Local, SuperPages and more. They also now do review monitoring. It’s not free, but the amount of time it can save you is huge. Check it out here.
Here’s their fancy graphic showing where they send their data:
Full Disclosure: I get paid every time someone buys a Powerlisting via that link. It’s not much, but it helps keep the lights on at the blog – and I do think it’s a great service. Ok, end of shill…
Major Local Search Engines/Yellow Pages Submission Sites
– Add a business to CitySearch (now known as CityGrid). UPDATED 6/24/13: This link no longer works. Apparently you can add a business for free by emailing them directly. Their email address is: firstname.lastname@example.org
All you have to give them is [your business name, address, and phone number] , web address, and category and they’ll add it manually for you. It takes them 3-5 days to create the listing and then 2 weeks before it’s searchable on their website. Hat tip to Phil Rozek.
Mapquest Local Business Center – Mapquest no longer provides a business claiming/updating function. They have outsourced it to Yext. To add or update a business on Mapquest you need a Yext Powerlisting.
MerchantCircle – How to add a business listing to or update/edit a listing on MerchantCircle.
Patch – Claim your business on AOL’s Patch.com local business directory.
Superpages.com Free Listing This is where you can add, edit or delete a listing on SuperPages.com
Yellowbook 360 It doesn’t look like you can add a business to Yellowbook.com without becoming an advertiser.
Yelp You need to become a member and then add a listing
Major Data Suppliers to Local Search Engines
Yext Powerlistings Update NAP info across 50 top local sites from one dashboard, suppress duplicate listings in minutes (affiliate link)
Popular and/or Well-SEO’d Local Search Engines With Customer Reviews
Insider Pages – How to claim your business on InsiderPages.com
UK Yellow Pages – Local Search Sites in England
If you know of other free yellow pages listing sites that have a lot of traffic let me know. And one more pitch for you to try a free business listing scan on Yext.
It’s Mr. Data!