Making sure your business’ location and services data is up to date across the Web is perhaps the most important thing you can do to help potential customers find you. And the Local SEO Guide is here to help.
The sites listed below are some of the most important in the local search world. On most you can update the data they display about your business for free and who doesn’t like a free yellow pages listing?
Major Local Search Engines/Yellow Pages
DexKnows.com Advertiser Sign Up Not sure if you can get a free listing here
Local.com Free Business Listing
Yahoo Local Free Business Listing
Yellowpages.com Create A Listing
Major Data Suppliers to Local Search Engines
IBeginSource.com
InfoUSA Add Business Listing
Localeze.com Manage Your Business Listing
Popular and/or Well-SEO’d Local Search Engines With Customer Reviews
MagicYellow.com Add Your Business
Yelp You need to become a member and then add a listing
If you know of other free listing sites that have a lot of traffic let me know.
It’s Mr. Data!





78 responses so far ↓
1 Tim // Oct 19, 2007 at 9:38 am
*Axciom.com I have no idea what page to use. These guys need some usability help*
I believe that axciom will not allow an individual to update or add a listing to their database. They get their local data straight from Telephone companies. I think the strategy behind this is to have telephone company operators hand-edit their information.
Incidentally, Google can than can get this hand- edited information from a site like Allpages.com, which I bet includes the age of the listing and use it part of the Maps Algo.
2 Andrew Shotland // Oct 19, 2007 at 9:58 am
Axciom has been “axced”. Thanks Tim.
3 Michael Dorausch // Oct 19, 2007 at 10:23 am
Thanks for the list Andrew. When you build your list of free listings inside niche markets let me know, I’ve got your back.
4 Mike // Oct 19, 2007 at 10:26 am
Try Frank Fuch’s list which includes international sites as well!
http://www.locallytype.com/pages/submit.htm
5 Andrew Shotland // Oct 19, 2007 at 10:50 am
Frank’s page is awesome. If you are looking for a more exhaustive list of places to update your data it’s a good start. If you are just looking for the biggest bang for the buck I think mine should do just fine.
FYI some of Frank’s links are out of date.
6 Brett Borders // Oct 19, 2007 at 11:20 am
Great resource, thanks for the local tips, Andrew!
7 Gib Olander // Oct 19, 2007 at 2:30 pm
Hey, I wanted the title of Mr. data!
Great list.
8 Paul // Oct 19, 2007 at 5:01 pm
I’m hurt Andrew! We’ve been through so much and you still neglect us here at Zvents
9 Andrew Shotland // Oct 19, 2007 at 5:44 pm
And of course everyone should make sure their business is listed on Zvents.com.
Paul, please point my readers to the page on your site where you can add your listing and I’ll be happy to post it.
10 Teresha // Oct 19, 2007 at 9:10 pm
Great list but are you only listing US sites? There’s a fair few UK sites as well and local search is huge over here. Just to get you started there’s http://www.bizwiki.co.uk - wiki style business directory where any registered user can contribute and it’s free to submit/change, http://www.welovelocal.com - businesses must be verified and then it’s free for them to submit/change, http://www.touchlocal.com - basic listing is free.
11 Andrew Shotland // Oct 20, 2007 at 7:43 am
Teresha,
Unfortunately I am a typical American and only thinking about what happens in these borders. Thanks for expanding my limited world-view.
12 » Top 3: Blog Make Angry, Good SEOs, SMX re-Cap SEOisEZ.com: Blogging the Best of SEO // Oct 21, 2007 at 5:57 pm
[...] Underrated Post: 28 Sphinns - How To Update Your Internet Yellow Pages Listings For Free - This is a decent post with some good resources for getting listed in local directories. The [...]
13 Joe Neiman // Oct 21, 2007 at 11:48 pm
MagicYellow is a waste of time, free listings will not show, they are strictly a pay to play directory/and a ripp off- no value - I’ve found great value in Localized SEM on google/Yahoo and have used bid management software for my national campaigns,
14 Andrew Shotland // Oct 21, 2007 at 11:55 pm
Duly noted Joe. Thanks.
15 links for 2007-10-23 | Ge Xiaofei // Oct 23, 2007 at 1:34 am
[...] Local SEO Guide - Local search engine optimization & marketing made simple 黄页网站列表 (tags: marketing) [...]
16 Why Is Your Business Information Out of Date? // Oct 24, 2007 at 7:58 am
[...] more info check out How to Update Your Internet Yellow Pages Listing for Free. Share and Enjoy: These icons link to social bookmarking sites where readers can share and [...]
17 Poor SEM » Blog Archive » Ranking Local: So Easy a Cavegeek Can Do It // Oct 25, 2007 at 6:02 am
[...] For a great list of local sites to add your clients listing to, see Andrew Shotland’s How to Update Your Internet Yellow Pages For Free [...]
18 Ed Murray // Nov 13, 2007 at 8:59 am
Just FYI: in all of our ‘expansion’ markets (ie, any market outside of Atlanta, Las Vegas, San Diego and Arizona), Kudzu is giving away FREE Premium Profiles through 2008 (a $900 value), if you add your business before the end of the year. In addition to display features (logo, photos, video, etc.), Premium Profiles show up higher in search results…
http://free.kudzu.com
19 Andrew Shotland // Nov 13, 2007 at 1:41 pm
Duly noted Ed. Get em while they are hot.
20 Poor SEM » Blog Archive » Where is My Business? // Nov 14, 2007 at 8:57 am
[...] which will give me a real street address. I can then add that street address to Yahoo Local and a bunch of other sites as well (for [...]
21 Learn How to Stop Throwing Money Away on Internet Marketing, And Sleep Better at Night | Website Promotion is not Voodoo // Dec 15, 2007 at 5:24 pm
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22 SEO for Businesses With Multiple Locations In The Same City // Feb 18, 2008 at 6:02 am
[...] brand, product, services, business hours, credit cards accepted, etc. to Google Maps and other online yellow pages submission services. If you are having trouble getting shown on the first page of Google Map results you may need to [...]
23 Denver SEO // Feb 20, 2008 at 10:12 am
Great article! I enjoyed this one, Andrew.
24 SEO Igloo Blog » Will Scott - Local SEO Inteview 4 // Feb 20, 2008 at 9:31 pm
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25 Web Designer Glasgow // Mar 7, 2008 at 1:48 am
I’ve just found myself userped from the local results for my primary keyword, so thanks for the info. I’m based in Glasgow UK, so many of your links aren’t of use, but perhaps those on Franks page will be.
Thanks again.
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28 Local SEO (Local Search) at Small Business Marketing Unleashed | Website Promotion is not Voodoo // Apr 22, 2008 at 10:39 pm
[...] Add & Fix listings at the major business databasesAndrew Shotland has a great post on this over at the Local SEO Guide [...]
29 emad // Apr 23, 2008 at 5:52 am
Lets not forget to submit to YellowBot
30 Vladimir // May 26, 2008 at 1:25 am
I would also recommend akama.com as a free yellow pages portal.
31 Atlanta Fence Company // May 28, 2008 at 6:34 pm
Merchant circle has been good to me. If you fill it out fully with unique content, expand the title, connect with merchants, it will perform well. I have done a few pages that now have pretty good page ranks and are good links for a local company.
32 Going2Oahu Travel Blog // Jun 17, 2008 at 8:20 am
Nice list Mr. Data! Oh and thanks for Zvents too Paul. Yous guys ROCK!
33 Kevin L. // Jun 25, 2008 at 12:10 pm
MerchantCircle recently crossed 500,000 members. We’re proud to help local businesses acquire customers by offering an alternative to over-priced, ineffective offline marketing channels. We’ve been interviewing our merchants in all 50 states – you can read about their MerchantCircle experience here: http://www.visualcv.com/merchantcircle.
We’re committed to providing every local business a web presence, easy-to-use marekting tools and a platform for connecting with other merchants, all for free. As always, please email any questions or concerns to support@merchantcircle.com and we will respond as soon as possible.
34 Andrew Shotland // Jun 25, 2008 at 1:23 pm
Thanks for the info Kevin.
35 Utah SEO Firm // Jul 14, 2008 at 3:54 pm
Does anyone know how long it takes for each of these guys to update a listing?
36 David - Los Angeles Internet Marketing // Aug 5, 2008 at 2:25 pm
Andrew,
Just bumped into marchex.com’s http://www.openlist.com. They seem to get a decent amount of traffic.
37 Andrew Shotland // Aug 5, 2008 at 2:34 pm
Openlist is a nice site. I don’t think they have an “update your listing” feature. You need to submit your data to Localeze and eventually it will find its way to Open List. They do have an “Add Your Business” feature though.
38 Eva White // Aug 28, 2008 at 9:24 am
Thanks for the list, but are these sites helpful only for business oriented sites or good for blogs also?
39 Andrew Shotland // Aug 28, 2008 at 9:29 am
Eva,
These sites will display your info as long as you have a physical location. Here’s what I did for my blog:
http://www.insiderpages.com/b/15240163977
40 Tanner (does Utah marketing) // Sep 2, 2008 at 10:06 am
Great list! I have found that CitySearch brings in a lot of potential customers, but not many convert. Anybody having any luck with them?
41 theworldfamous // Sep 12, 2008 at 9:24 am
Heres the million dollar question:
Which one takes a bulk upload?
Besides Google, the only other I found was Oodle.com, and that’s not even been brought up yet!
42 Andrew Shotland // Sep 12, 2008 at 9:46 am
Good question. I’ll look into it.
43 theworldfamous // Sep 12, 2008 at 10:13 am
The reason I ask this question is I have been speaking with Localeze; they want me to pay them to submit my our information to all Local search engines. I just can’t seem to grasp why I would do that yet.
44 Andrew Shotland // Sep 12, 2008 at 10:29 am
How many locations/listings does this cover?
45 theworldfamous // Sep 12, 2008 at 10:36 am
Covers 3900 locations
46 AhmedF // Sep 12, 2008 at 11:10 am
Umm - who does Localeze even submit to? Their own customers? :-S
47 theworldfamous // Sep 12, 2008 at 11:23 am
I dunno, I see there point, they are supplying MSN,Yahoos,some Yellowpages with legit addresses, but I could hire someone to do it all manually I guess.
48 Andrew Shotland // Sep 12, 2008 at 11:33 am
I am guessing that most big sites would rather not deal with thousands of businesses bulk uploading when they can get it from a single trusted source.
49 thom jones // Sep 12, 2008 at 11:36 am
I submitted 123 of my client’s pizza locations to localeze and we and our client was pleased with the results.
There were a few sites we had already submitted, but we saw the value in the other 100+ sites. Many of the sites didn’t have a meachnism for adding our locations. In addition to our listing info we added our stores hours and menu items.
It worked for us
50 Bulk Update Your Yellow Pages Data or Pay Someone Else To Do It? // Sep 12, 2008 at 12:48 pm
[...] Posts How To Update Your Internet Yellow Pages Listing For Free Yelp SEO Analysis Part One The SEO Friendly CMS #1 Search Engine Ranking Factor: SEO QA Facebook [...]
51 AhmedF // Sep 12, 2008 at 1:31 pm
@ theworldfamous - isn’t every single one you mentioned just a customer of theirs?
52 theworldfamous // Sep 13, 2008 at 8:00 am
Thom, Well you also have to realize that not everyone makes good partners and customers too. I’m happy to hear it works for your 123 Pizza locations.
AhmedF, lol, in my opinion, which I’m obligated to have (cough); the ones of importance anymore days.
53 Jon // Sep 14, 2008 at 8:16 am
Great list Andrew, thanks
May I ask your thinking behind creating a local lsiting for your blog (the insiderpages listing you mentioned)? Is that because you get local customers?
I’ve been wondering whether it is worthwhile for a company selling nationally (or even internationally) to create local search profiles. Will it add to overall credibility with the search engines (and incoming links to the website)? Or will it confuse the search engines as to what areas you are geo-targetting (so that you show up more in local searches and less in national searches)?
Cheers, Jon
54 Andrew Shotland // Sep 14, 2008 at 9:44 am
Jon,
I created the IP profile pretty much just to see what would happen. I may get a little business out of it but it’s not significant - I don’t think a lot of people are looking for SEOs in yellow pages-type environments.
I think national companies miss out on a lot of local search traffic by not figuring out how to use local profiles.
55 ShowMeLocal: SMB2B Social Networking Is King // Oct 16, 2008 at 6:02 am
[...] Posts How To Update Your Internet Yellow Pages Listing For Free Yelp SEO Analysis Part One The SEO Friendly CMS #1 Search Engine Ranking Factor: SEO QA Facebook [...]
56 IBegin: Update Business Information Once - See It Everywhere // Nov 25, 2008 at 6:01 am
[...] Posts How To Update Your Internet Yellow Pages Listing For Free Yelp SEO Analysis Part One The SEO Friendly CMS #1 Search Engine Ranking Factor: SEO QA Facebook [...]
57 Greatest Hits of Local SEO : The Best Blog Posts from A to Z « Nashville SEO | Ethical SEO | Social Media Agency // Dec 17, 2008 at 2:10 pm
[...] of local info to prioritize your assault on the local search directories. You can even use your local SEO listings to get a free Yellow pages [...]
58 Beugene // May 17, 2009 at 9:42 pm
I noticed that there hasn’t been a post here in awhile, but I was curious. I have been telling a lot of my clients to go to merchantcircle.com to get their free profiles. Is one site better than another.
Thanks in advance for your assistance and good luck in all of your future endeavors,
Beugene
59 Andrew Shotland // May 17, 2009 at 10:02 pm
Beugene, it’s hard to say one is better than the other. They all get a lot of traffic and have strengths in different categories and geographies. My recommendation is to cover as many of them as you can.
60 helse // Jun 8, 2009 at 12:00 am
Thanks, I will update my info right away, espcially if its free :).
Peter Helse
61 How To Do Local SEO For Your Website in Five Minutes (or So) | rapid-DEV.net // Jun 14, 2009 at 10:58 pm
[...] 6. Claim Your Profile on Merchant Circle, Google Local Business Center, Yahoo Local, etc. There are a huge number of yellow pages-like sites that allow you to update your business information for free. These sites get a lot of traffic and tend to rank well. At the least you should go to each one, claim your profile and make sure they are linking to your site. You may be surprised at how much business you can get from these free listings. Here’s of sites that offer a free yellow pages listing: [...]
62 Ivan // Jul 7, 2009 at 2:17 pm
Vladimir, Akama won’t help on the SEO side. Excerpt from Akama’s FAQ page: “we hide contact information from bots and spammers the way it cannot be grabbed by any software. Only humans will be able to see your email or phone number.”
63 carter // Aug 10, 2009 at 4:15 pm
One site that hasn’t been mentioned is mojopages, it also has customer reviews as well as a host of other features for those who choose to sign up. However, joining mojopages isn’t required to read reviews or see rankings!
64 Adam Yax // Sep 6, 2009 at 11:32 am
IYP listings help local results for bing and google maps.
65 Paul // Nov 14, 2009 at 7:28 am
These are great directories - if your business is in the USA.
No good for elsewhere, except Google
What is worse is that for some of the sites I tried, you can’t see that only the USA is served until you get some way through the sign up. Even sites like Yahoo, which has a UK & Ireland domain (for my case), don’t bother to let you know that their business listings are the for the USA. You have to guess because there are only USA states listed in the drop-down.
Directories should state what countries they list - saves us all loads of time and effort
66 Chris // Dec 16, 2009 at 9:23 am
Hey-
Which review sites are the least labor intensive while effective to getting Google to index them?
My clients, dentists, want their patients to post reviews so they can be indexed by Google. Of course there are sites like Yelp, but we are looking for something that doesn’t require joining.
Chris
67 Andrew Shotland // Dec 16, 2009 at 9:35 am
Sorry Chris, but most review sites require membership before publishing the review as to discourage spamming.
68 Kevin // Dec 20, 2009 at 6:20 am
Many of the sites you listed already had my information so I am not sure how useful this really is. It is like having your name listed alphabetically in the phone book. I’d prefer to get noticed a lot more than just a basic minimal listing.
69 Amber W. // Dec 22, 2009 at 10:47 am
Thank you for this list. It was VERY helpful. Now that I’ve claimed and updated my data on these sites how long does that information take to get added to my local business center listing. I noticed that all my competitors have a place on their local business center listing that says “information provided by Superpages”. I’m listed with Superpages too. How do I get that?
70 John Jones // Dec 28, 2009 at 4:49 pm
What is the best way to market my website for free
71 Poodle Breeders // Jan 7, 2010 at 8:18 pm
I would recommend you try BeginLocal.com or LocalDoo.com.
72 Isolinx // Jan 16, 2010 at 3:20 am
Very Very and very interesting and unique info on free updation listing of yellow pages.
Thanks Admin
73 Bill Felk // Jan 22, 2010 at 3:36 pm
Andrew, great post! You were well ahead of your time. Everyone is into local search now and optimizing for Google maps, etc. Its nice reading a post from over 2 years ago from someone who obviously knew the direction we’re headed in. All the SEO people I’ve talked to here in Cool Springs talk a good game, but I have always learned well more just going online myself and reading it from blogs such as yours. Keep up the good work!
Bill Felk
74 Jørgen Christensen // Jan 24, 2010 at 12:49 pm
Interesting to see that some of the comments get af dofollow link and some (the mainpart) get af nofollow link.
Why not be consequent?
75 matt // Feb 4, 2010 at 12:46 pm
Great site!
btw, haven’t you gotten at least a DMCA takedown notice for the star trek material?
and why do you have that stuff up anyway?
76 Andrew Shotland // Feb 4, 2010 at 12:57 pm
Always looking at the legal angle eh Matt? I’ll leave it to my curious readers to figure out why I chose that pic.
77 matt // Feb 4, 2010 at 5:11 pm
Yeah, it comes with the territory.
Don’t get me wrong - i agree the “data” reference in probably fair use (although i prefer the picard “bot”!) - just wondered if they’d given you any flack anyway….
78 Andrew Shotland // Feb 4, 2010 at 5:38 pm
The jackbooted thugs haven’t knocked down my door yet Matt.
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