LOC@L SEO GUIDE

LOCAL SEARCH ENGINE OPTIMIZATION & ENTERPRISE SEO MADE SIMPLE

 

Entries Tagged as 'Google'

Answer Boxes Are Personalized And Brands Should Capitalize On It

May 19th, 2016 · 2 Comments

Personalized Google Answer Box

We have been doing some research into Google’s Answer Box and discovered that what is served as an answer is dependent on search personalization. In the screenshots below there are two different results for the search “michael strahan net worth”. This first one is when logged into a browser: And this one is from incognito […]

[Read more →]

Tags: Google

GBoard SEO: Ready For Single Result Mobile SERPs?

May 12th, 2016 · Comments Off on GBoard SEO: Ready For Single Result Mobile SERPs?

Gboard App for IOS

I just downloaded GBoard, the new Google iOS app that replaces the standard iOS keyboard with a keyboard that allows you to search Google from the board itself – and the results show up as cards at the bottom of the browser. Check it out: Gboard appears when you start to search in an iOS […]

[Read more →]

Tags: Google · iOS · iOS Search · Mobile Search

I Don’t Trust Google To Extract Data From Javascript, But…

April 22nd, 2016 · 6 Comments

madison_wi_apartments_-_Google_Search

Check out the “342 matches” snippet attached to the MadisonApartmentLiving.com result for “madison wi apartments“: That “342 matches” is only visible on the MadisonApartmentLiving home page when javascript is turned on: So not only is Google seeing content in JS, it considers a number + “matches” relevant enough to put it in the SERP snippet. […]

[Read more →]

Tags: Google

Your Move “Speaker” Ryan…

April 13th, 2016 · Comments Off on Your Move “Speaker” Ryan…

Who is speaker of the house

So Paul Ryan has said he has no interest in running for President regardless of what happens in Cleveland, but Google’s Knowledge Graph seems to have other ideas: To be fair Boehner is still considered “a” Speaker of the House but who is speaker of the house right now? Like I said, don’t trust Google […]

[Read more →]

Tags: Google

The Google Search Console Complaint Department

April 12th, 2016 · 10 Comments

Google Search Console

Hey it’s a free tool (thanks guys!) and certainly better than nothing, but #IHaveADream… THE NAME The name, while arguably more descriptive, cannot escape its history as “Google Webmaster Tools”. Maybe in a few years we will all stop trying to say “Google Search Console” while actually saying “Webmaster Tools”. Maybe. HTML IMPROVEMENTS How about […]

[Read more →]

Tags: Google