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69 News! Every Word On Your Site Is An Ad

December 13th, 2007
12 Comments


69 News

The long tail of search concept is a pretty crazy one when you see it play out in reality. Here are some of the search terms that people have used to find my site in Google:

“ads with old people”

“advantage of working for google”

“blocking yelp”

“can you see the real me”

“chamath”

“cloud information”

“dental nitrous oxide reaction on video”

“gib”

“made it ma”

and of course my favorite: “search death locations

While you can do a lot of research on what words your potential customers are searching for, you likely will never figure out a large percentage of them. The good news is maybe you don’t have to. People search for stuff in all sorts of ways and eventually someone out there is going to search for a bunch of words that appear on your site. Hopefully those words will be relevant to your business – they wouldn’t be on your site if they weren’t right? You didn’t know I have a side business in “death locations”?

The beauty of search is that every word on your site has the potential to attract a customer. So when you are writing the words for your site make sure they are good ones like “trojan.win32.linkreplacer” (this was the only remotely SEO-related term in Google Trends today. I guess I could have tried “69 news“, but I am still a bit, you know, I mean, what the hell we’re they thinking…)


Tags: Google Trends

12 responses so far ↓

  • 1 Andrew Shotland

    Stay tuned for how to use porn terms to attract customers. Tonight at 11 right after the traffic report. Only on 69 News!

    69 News. We get on the top and the bottom of the story.

  • 2 David

    It always puzzles me when I look at some of the terms which bring people to my site. My favorite on your list above “made it ma” :-)

  • 3 Google Trends Works For SEO

    [...] You may have seen me on the web with my cool shades and Ms. T. Subscribe  ← 69 News! Every Word On Your Site Is An Ad [...]

  • 4 Perry

    heh, you made me want to go check my own. A few long tail err, misfit terms…

    “recipes for can of peas”
    “blender vs silo”
    “bubblicious pillow”

    and a seasonal gem,
    “jingle noise”

  • 5 Andrew Shotland

    Any idea where can I get a bubblicious pillow for my daughter?

  • 6 Perry

    “for your daughter”, yeah right.

    sorry, it was a cheesy graphic I grabbed, not a personal photo!

  • 7 Mark

    And I thought all those weird keywords were used to reach one of my sites were some Analytics bugs!
    It is how Google works right now I guess. We trust your site, you can rank for anything..what does it matter it has nothing to do with your site or page!
    Right?

  • 8 Doozie

    @Mark: Yeah, pretty much like that. We trust your site, we rank you for everything.

  • 9 California Vacation Rentals

    DUDE!

    I thought we agreed not to talk about using 69 news to get traffic.

    I’ve been getting 1000′s of hits a day on that term! Shhhh….

    On my celebrity gossip site I have some real “interesting” search terms coming up in my logs. I bet the police would love to track down the people doing those searches. Hell, I’d love to see who they are myself.

  • 10 Trezora - Glass Jewelry, Fashion Jewelry

    Ok, I’ve gone through all mine and none as exciting as what I see here. Sad, I don’t receive the level good of entertainment as everyone else.

    The best I have to offer in the last 30 days are “allergy to glass fusing” and my fave “how to make it where you can make a grateful dead bear glass pendant” (what were they smoking?)

    Enjoy,

    Mendy

  • 11 Andrew Shotland

    Those are pretty good Trezora.

  • 12 Google Trends Works For SEO - SEO Traffic Backlink | SEO Traffic Backlink

    [...] you caught my riveting post on how every word on your site is an ad (not to mention 69 News!), you may have noticed that I dropped the term [...]

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