I just got some referrals from Google for the following search “dentists in pleasanton who use nitrous oxide”. If you have a dental website I strongly advise you adding the term “nitrous oxide” to your pages, and any other narcotic you use. You may be able to snare some potential customers who enjoy a good […]

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I was sitting on the above bench in front of the Porto Rico Importing Co. on Thompson St. in NYC this afternoon (great coffee btw) on a conference call with a new client. When I hung up I realized someone had been sitting next to me for quite some time eating her lunch and listening […]

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If you have ever wondered why you should hire a SEO expert instead of doing it yourself, check out Jill Whalen’s two informative how-to pieces on the basics of keyword research. If you read the articles you will get an idea of how much time and grunt-work is involved. None of it is rocket science, […]

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I know what you’re thinking – how is he going to tie these unrelated concepts together? Well, just as it took the IRS to uncover a connection between Elliot Spitzer and the Emperors Club VIP escort service, it also takes a true SEO obsessive to tie these two headline grabbers to local search engine optimization […]

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As many of my readers now know The SEMMY Awards nominations have been announced and I am both a judge in the Small Business Marketing category and a nominee for the following posts: Yelp SEO Analysis: Part One Geotargeting Location By IP Address = SEO Death As I was going through all of the Small […]

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I have been asked to judge the Small Business category of the 2008 SEMMY Awards. The SEMMYS are for the best blog posts and articles in search marketing. The awards were conceived of by Matt McGee and the judges are a veritable who’s who of search bloggers (excluding yours truly of course – I am […]

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