Except this time the bullshit is not some miracle DTC kitchen gadget or a $250 course on how to rank #1 in Google. The bullshit I want to call attention to just happened at the United States Supreme Court when it reversed Roe v. Wade and set the country on a path to outlawing abortion. […]
Conference recaps! They’re really for the people who went to the conference, aren’t they? Hopefully this will be a good substitute for those who didn’t make it, and will be a good refresher for people who did! I attended BrightonSEO for the first time in person this year, and it was fantastic. Also big shout out to […]
By Andrew Shotland | CEO/SEO Consultant, Local SEO Guide View the Slides here Forecasting model shown in this presentation: https://github.com/LocalSEOGuide/lsg-forecasting Presentation Overview In this Local U presentation, Local SEO Guide’s CEO, Andrew Shotland, explains the big questions around SEO forecasting. Namely, what SEO revenue forecasting is, what are the typical methods that are implemented […]
This is a bit of a self-serving post, but this is an SEO blog so that’s kind of baked into the cake anyhow. I am not saying your SEO agency, or even your in-house SEO team, shouldn’t jump all over a site when its SEO is disintegrating in your hands. The team should have a […]
What is E-A-T? Why It’s Important for Local SEO. “E-A-T” (Expertise, Authoritativeness, and Trustworthiness) has been a trendy topic in SEO for the past few years. I love this AHREFS chart showing how each month hundreds of new articles on the topic are published. Thanks to Joshua Hardnick for the idea. A lot of the […]
I did not expect to open my inbox this morning to find that LSG has been voted the Top Local SEO Blog of 2020 on BrightLocal but 2020 has been throwing curve balls all year so why should today be any different? I’d like to thank the Academy, my family, and SEOTwitter, but most of […]
I have seen a lot of “It’s the best time to invest in SEO!” chatter on the socials. The Rt value of that message is definitely >1 in this industry, and it is certainly in my interest to believe it. But is it true or just the usual self-serving rap boast by a profession that […]
If you are in the SEO world, you know I really don’t have to say anything more than that. If you have received an unsolicited email from them trying to sell you SEO services and are researching who they are, get ready, because you will likely receive an endless amount of spam from them for […]
Wow, really waiting until the last minute to get this one out huh Dan? You betcha random voice from the internet. Literally the last calendared work day for Local SEO Guide from the year and here we are. And there is a reason for that. I have been suffering with severe intellectual malaise around this […]
Hey friends! I’m way over-invested in rare beer and underinvested in giving back to the SEO community (aren’t we all?). There has been a lot of tweetin’ and discussin’ about forum/comment links lately. Do they have zero value for SEO, or is the devil in the details? Anyway, enough talk. If you can create a […]