One of the perks of international travel is getting to see what the SERPs really look like in other countries. Check out this query for “Sams Club”* I did while in Barcelona yesterday: So Google thinks the “Barcelona” line of Sam’s Club furniture is relevant to me simply because I am in Barcelona. Note my […]
At college, after getting demolished in squash against, Mike, a hyper-competitive pre-med, he asked me what I planned to do for a career. I told him I wanted to get into television. He sneeringly countered how he was going to become a surgeon and extend his patients’ lives by many years. The implication being I […]
The chatter amongst the SEOratti is that Voice Search, AI, Machine Learning and SkyNet are a-coming and you better either get ready or prepare for extinction. If it pleases Twitter, in rebuttal, may I present Exhibit #532 in the case for Shotland’s Law (“The better something looks on the surface, the worse it looks underneath”). […]
I have seen a lot of chatter online lately between SEOs about how the new U.S. tax laws will affect them. I have been having an ongoing conversation about this issue with our long-time accountant, Ed Borine, and I figured it might be of interest to share what he has been advising us. It’s all […]
I was just looking for info on a local restaurant to hit in Pleasanton tonight and noticed this obnoxious message from Wix: Even if Tri Valley Bistro has a free Wix site, is this any way to treat a customer? Do you think Tri Valley Bistro’s customers either would be interested in creating a Wix […]
The news that IAC’s Home Advisor is merging with Angie’s List to form a new public company is both surprising and not all that surprising. In InsiderPages’ early days, we considered Angie’s List one of our top competitors but we were always baffled why anyone would pay to get access to their members’ reviews, particularly […]
Yesterday, Andrew and I gave our last presentation of the 2016 Local SEO Ranking Factors. Since we are well on the way to presenting the 2017 Factors, we wanted to mix it up a bit. This presentation includes some recent research on proximity, “near me” factors and some research around locators and location pages (that […]
I just heard that Ted Levine passed away. Ted was probably the first true entrepreneur I ever worked with. While I am saddened to hear he’s gone, the news has brought up a lot of great memories. Ted created Development Counsellors International, the world’s first economic development marketing company. I don’t remember the exact origin […]
An auto dealer client’s GMB page was showing up in Google with a different domain (the car maker’s – Ford.com) attached to it only for certain queries. I started looking through all of the usual data suspects to see if the errant domain was connected to any of the dealer’s business listings and came up […]
Sooner or later every SEO puts one of these on their site right? From StreetFight Summit 2014. Fun show. Thanks to Laura Rich and David Hirschman for having me and to Rene Reinsberg of GoDaddy, Jonathan Czaja of Facebook and Brendan King, especially Brendan King, of Vendasta for putting up with me. So hire me […]