Whenever I run into the guys from Yellowbot (aka Solfo) at a local search conference, the exchange is typically something like “hard to believe we are at another one of these things…”. In other words, Erron, Emad and the gang have been at the Local game a long time. I was surprised when Matt Booth jumped the BIA Kelsey ship to join as their CEO. While I had always thought that the Yellowbot team had done some quite interesting stuff with reputation…
I am at BIA Kelsey’s ILM West show today and tomorrow. Be sure to catch my panel: The Pros & Cons of SEO Outsourcing with Will Scott of SearchInfluence and Tim Judd of Elocallisting.com. If you’re around and want to catch up, please hunt me down. I am writing this from the lobby of the Hyatt Century Plaza if you are milling about in search of a couch and wifi.
For those of you making it to Boston for ILM East on March 26th I will be running a “precon” on “SEO for CEOs (and everyone else)” at 10am. The session will cover: SEO strategies for local-oriented businesses in the Post-Panda & Post-Venice Update world How to build an in-house SEO organization Selling SEO services to SMBs as a business model Joining me in the session will be Will Scott of Search Influence and John Denny of Advance Internet. Hope…
I’ll be holding forth at a “pre-conference” session on SEO for CEOs (And Everyone Else) at the ILM East conference in Boston on March 26th. The session will focus on enterprise SEO business models for businesses that serve SMBs as well as my take on how local search co’s can use SEO strategically in the age of Google Places, Google Plus, oh yeah, and Google. Let me know if you’re going to be there and I’ll buy you a drink,…
This was my favorite piece of data that came out of the BIAKelsey ILMWest show: (For the bots) Only 13% have a local phone number on their homepage #insane Only 24% have an email address on the site #alsoinsane 36% of these sites are single page #couldbeofficial
I haven’t had time to do any blogging at #ILMWest but as the show winds down, I thought I’d post some of the slides that BIAKelsey has shared with me. This one shows that Local Search is going to grow by 50% over the next few years: Kudos btw to BIAKelsey for doing a great job with the conference this year.
If you are going to be at ILM West and want to connect let me know. I will be there on Monday & Tuesday. If you are looking for a partner to supply awesome mobile sites for SMBs let me know and I’ll show you some cool stuff.
Yesterday I formally launched a partnership with BIA/Kelsey to provide their clients with a “Social Local Media Advisory Service”. Here’s the kind of stuff we’ll be helping clients with: SLM will spotlight buyers, sellers, platform developers, vendors, practitioners and thought leaders engaged in the use of social media tools and techniques to forward customer relationships. This analysis across the ecosystem is imperative as the social media space evolves from search, display, mobile and directory platforms, and organizes into its own…
Just put up my introductory post for the new BIA/Kelsey Social Local Media advisory service. While LSG will still be my primary publishing platform, I will also be regularly posting over at the BIA/Kelsey blog on subjects related to Social & Local. Stay tuned.
Stop sending me irrelevant press releases (I know you won’t but I had to ask). They get deleted/ignored every time. I will be covering more local-social media trends as part of the new Local Social Consulting Advisory Service I am starting with BIA/Kelsey. If you are doing innovative things in this area and want me to write about your company here’s what I am looking for, sans the usual PR filler: Case studies on how businesses are using local social…