Entries Tagged as 'Local Search'

The Cure for Corporate SEO Inertia…

November 23rd, 2015 · 2 Comments

Corporate SEO Inertia

If your monthly SEO reports look like this, you may want to stop trying to roll the organic SEO bolder up the hill and see if a local SEO strategy can work for your brand. I just posted some thoughts on this topic on Search Engine Land, Even If a Brand Can’t Do SEO, It […]

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Tags: Local Search

A Little Self-Promotion Never Hurts The SEO

November 18th, 2015 · No Comments

LocalU Williamsburg

LocalU just published an interview with your’s truly in advance of the LocalU event at Williamsburg I’ll be speaking at in March. If you were ever curious about how we make the donuts over here, I don’t think the interview will provide too much insight, but it sure beats trying to figure out what I am […]

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Tags: Local Search

Small Tactics for Multi-Location SEO = Big Results

November 17th, 2015 · 2 Comments

I was lucky enough to be able to speak at the wonderful State of Search conference in Dallas yesterday about local SEO for multi-location brands. Brand local SEO often gets lumped in with local SEO for SMBs and they are starkly different engagements and not often talked about in the local SEO space, so hopefully this […]

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Tags: Local Search

How Did Thumbtack Get Out Of The SEO Penalty Box?

June 16th, 2015 · 14 Comments

This is Thumbtack

The SEM Post and Search Engine Land are both reporting that Thumbtack.com has experienced a seemingly complete recovery after receiving a manual link hammer to the head from Google (they don’t like the term “penalty”) which rendered the site all but invisible in Google’s SERPs. Jennifer Slegg goes into great detail speculating as to what Thumbtack […]

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Tags: Local Search

Thumbtack’s Teachable SEO Moment

June 9th, 2015 · 6 Comments

Thumbtack meme

It’s kind of big news in the Local SEO biz that Thumbtack.com* has received a manual action penalty from Google for unnatural linkbuilding. If you study Thumbtack’s backlink profile or read some of the articles on the subject, you can see that perhaps parts of their backlink strategy may have gotten them into trouble, which […]

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Tags: Google · Local Search