If Mike

Over the last few days this query has been making it’s rounds as something of a hot mystery: https://www.google.com/search?q=** If you haven’t gotten to see/play around with it yet, go ahead and do it. I will still be here when you get back. Honestly, my interest in the query has been slim. Until I was […]

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1st LSG Post

Q: Why Did We Update The Site? A: Because The Old Site Sucked, Right? Well, that’s not completely the case, although I had received my fair share of requests (mostly from Pakistan for some reason) to redesign the old site over the years. Here’s the ready-for-Medium explanation for the ten of you who care: I […]

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LOCAL SEO GUIDE LOGO

  PLEASANTON, CA – On June 20th, 2016, Local SEO Guide, one of the world’s premiere providers of Local SEO Services (a high volume keyword according to Google Keyword Planner), after months of procrastination, several false starts and stops, awkward discussions about putting up or shutting up and endless debates about which font “really expresses who […]

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Replace Furnace SERP

Per my previous post, Are You Doing Local Answers SEO?, we have noticed these types of results are becoming more common for queries that have local intent: Click to enlarge these sorry screenshots This is in line with the increasing presence of Knowledge Graph results over the past year. We believe that Google is starting […]

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replace furnace

My furnace died today. I went to Google and queried “replace furnace”.  Here’s what I got: Click to Enlarge If you are focused on just ranking #1 for “HVAC”, I am never going to get to your lead funnel. Well played HomeAdvisor. Well played.

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LocalU Williamsburg

Hey gang, If you want to go deep on local search strategy with a Colonial tinge, you can do no better than the LocalU Advanced in Williamsburg, VA on March 5th. The LocalU’ers were kind enough to invite me out to talk about all the wacky stuff we have been doing with Apple’s new Spotlight […]

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Corporate SEO Inertia

If your monthly SEO reports look like this, you may want to stop trying to roll the organic SEO bolder up the hill and see if a local SEO strategy can work for your brand. I just posted some thoughts on this topic on Search Engine Land, Even If a Brand Can’t Do SEO, It […]

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