Rich's Content Cards

Andrew Shotland

Andrew Shotland

"SEO is always the lowest priority, until it's not..."
Founder & CEO
Pleasanton, CA

🌯
Andrew Shotland

Andrew has spent more time watching various analytics programs load than he has with his children. Harness his super power for your own quest for world domination.

Bianca Crouse

Bianca Crouse

"It's probably your bot server."
SEO Strategist
Portland, OR

🧐
Bianca Crouse

Bianca is an SEO strategist and data wrangler from the Pacific Northwest. When she isn’t analyzing websites, she’s most likely obsessing over her house plants, reading advice columns, or playing with her cat.

Bryan Heckler

Bryan Heckler

"Something something Big Query Snowflake API data warehouse..."
Director, Technical Operations
Leander, TX

💎🙌
Bryan Heckler

Often has to ask for clarification when attending comedy clubs, Bryan grew up in a small farming community in the Midwest and discovered local SEO in 2010. When not in front of a screen helping clients pull rank, you can find Bryan kickin’ it with his wife, daughter and 2 dogs, hucking it down a snowy mountain or taking things apart to see how they tick.

Kelsey Update: Patrick Marshall of Yellowbook USA

Kelsey Update: Patrick Marshall of Yellowbook USA

Colton Miller

Colton Miller

"Of course we can drop everything to solve this for you. Let me know which of your other priorities to drop, and let's do it..."
VP, SEO Consulting
Pleasant Grove, UT

Colton Miller

Colton has been in the SEO space for 12+ years and has helped 20k+ clients across strategy and support. He resides in Utah with his wife, 3 children, and 3 chihuahuas. Colton is also an avid gamer, craftsman, datasmith, entrepeneur, and content creator.

Jacquelyn Pica

Jacquelyn Pica

"Hi, I am a Pisces SEO. I like topical clusters, domain authorities > 57, and pushing the envelope on title tags."
SEO Consultant
St. Petersburg, FL

🐈‍⬛
Jacquelyn Pica

Jacquelyn found her passion for SEO in 2015 and hasn’t looked back since. She loves making SEO approachable and helping sites of all sizes grow organic traffic. Even though she lives in Florida, you won’t find her at the beach—she’s usually at home with her cats playing video games.

DDL: Not Blogging This Morning

DDL: Not Blogging This Morning

Jennifer Lamb

Jennifer Lamb

"The intent of this copy is to keep you here a bit longer to increase your dwell time. Thanks for your help"
Associate Content Editor
Colfax, CA

🧁
Jennifer Lamb

Jennifer has worked in all areas of content during the past 10 years. When she’s done proofreading, she enjoys cooking and baking, music, and exploring the Sierra Foothills that she calls home.

Jess Peck

Jess Peck

"I have an amazing joke about large language models to put here, but have to run it by Legal first."
MLOps Engineer
Boston, MA

👽
Jess Peck

Jess is a developer with a background in SEO and analytics. Currently in Boston, Mass drinking a Dunkin’ iced coffee and building weird stuff with code.

Karl Kleinschmidt

Karl Kleinschmidt

"Every time I say something like "structured data" and your eyes glaze over, just pretend I am saying 'money.'"
VP, SEO strategy
Vegas

🧢
Karl Kleinschmidt

Karl has been working in SEO for 14 years and currently lives in Las Vegas. Other than SEO, he enjoys podcasts, hiking, and video games.

Kelsey Paul

Kelsey Paul

"The topical intent of this page is 'best SEO team near me.'"
SEO Analyst
Mishawaka, IN

🤷‍♀️
Kelsey Paul

Kelsey Stumbled into the world of SEO by accident but quickly found a love for all things digital marketing. An Indiana native, she enjoys spending time trying to find the perfect cup of coffee, hanging out with her cat, and exploring local breweries.

Kelsey Update: Patricia Lee Smith of The Seattle Times

Kelsey Update: Patricia Lee Smith of The Seattle Times

Nik Wright

Nik Wright

"As a former journalist, I want to thank the Internet for destroying my industry and providing the wonderful opportunity to make content that ranks and converts for y'all."
Director, Content
Sacramento, CA

🚲
Nik Wright

Nik joined LSG in 2019 after making the move from journalism to content strategy. With a knack for words, Nik ensures all our t’s are dotted and i’s are crossed. A Cleveland native, Nik lives with his family in Sacramento, where you can find him in a cooking apron or wrenching on a mountain bike (though he’d rather be riding it).

Olivia Hormoz

Olivia Hormoz

"Getting to work with labor departments in 13 different states so we can help grow your business is a dream come true."
Chief Human Resources Officer
Los Angeles, CA

Olivia Hormoz

Questions From The Peanut Gallery?

Questions From The Peanut Gallery?

Sam Capehart

Sam Capehart

"You know all that amazing data the team uses to figure out your SEO? You're welcome."
SEO Software Developer
Springfield, MO

🔥
Sam Capehart

Trained in the dark art of coding as a JavaScript developer, Sam now uses his powers only for good. When he isn’t writing code and squashing bugs, he enjoys composing music, watching films, and talking about himself in the third person.

Steven Saldana

Steven Saldana

"Look, no one likes the Project Management guy, but trust me, I am on top of these guys night and day, just for you."
Project Manager
Long Beach, CA

🏝
Steven Saldana

After dreams of a career in journalism and short-lived gigs as a freelance reporter, he discovered the world of SEO. Has worked for large SEMs and small agencies focused on local search. Has a strange obsession with GMB and all things Project Management. Loves his wife and 2 kids, coffee, craft beer, and the beach.

The Significance of Clothing in British Aristocracy

by Derek Guy
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Helpful SEO Promo Codes September 2023

Helpful SEO Promo Codes September 2023

by Andrew Shotland
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How To Customize A SEO Reporting Dashboard

by Tess Voecks
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Welcome to LSG SEO!

Welcome to LSG SEO!

by Andrew Shotland
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An Agency Client Started Using This Local SEO Audit Template And You’ll Never Guess What Happened Next

by Dan
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InsiderPages is “Thriving”

by andrewsho
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Uh Oh!

by andrewsho
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Search Impressions
+119%
Across 270 dealership websites
LSG used market research and SEO strategy to help AutoNation tap into local search intent and features to outperform well-established listings websites and gain local market share.
Traffic Increase
+63.87%
7 months after site relaunch
LSG consulted with CrunchBase on a major site migration that threatened to destabilize their flow of organic traffic. We were able to maintain and grow their search traffic following the site...
Page 1 Rankings
+1780%
Under one Year
LSG used local SEO to get Eleven Fifty on the map in key locations with prospective students. They needed better visibility for specific terms to expand into new regions and generate...
900% Increase In Arr
$20M
Under 5 Years
LSG delivered a winning strategy to provide Reciprocity with more revenue, organic traffic, leads, and backlinks to improve the website’s authority.