It’s nice to see Rodney here. The last time I saw him it was around the year 2000 and he was kicking me out of his office after I and a couple of goons that I worked with at Homestore.com tried to bully him into giving us a huge percentage of his company for the privilege of putting his brand on our site. The goons are now in jail on various SEC violations and Rodney seems to be doing fine.…
CitySearch’s acquisition of Insider Pages in March ’07 has paid off: March 07 2.5 million uniques 6 million page views/mnth 550,000 reviews negative cashflow (to say the least) October ’08 5.5 million uniques 13.7 million page views/mnth 1,000,000 reviews positive cash flow The secret has been bolting on Citysearch’s salesforce to IP’s traffic. The extra links for SEO didn’t hurt either. Needless to say Eric and Citysearch are happy with their acquisition.
Kara’s making some comparisons of how Wall St. thinks about local search v. Main Street. The two think very differently. Successful v. Struggling Companies: Organic traffic v. SEM only traffic If you don’t have organic traffic you will not be able to compete over time Unique distribution v. yet another local website Iphone apps like Urban Spoon which have a unique take on things v. just another directory with no brand Self-service products v. high cost of sales, high churn…
Marc Canon, President of New Media, The Yell Group: Here’s his presentation basically unfiltered. Some great quotes in there: Marc has worked at Switchboard, AOL Search, AutoByTel and Yell, so presumably he knows something about local search business models. According to Marc, $14.7 Billion has been spent in local search in 10 years but it’s still not clear we’ve cracked the code on local search. Totally agree. Received Wisdom & Self-Evident Truths: We will understand our users better than the…
Overheard at dinner last night…
<a href=”http://www.winningtheweb.com/im-top-blogs/” mce_href=”http://www.winningtheweb.com/im-top-blogs/”>Internet Marketing Top Blogs</a> Gyutae Park over at Winning The Web just built a cool list of the top marketing blogs on the Web. Not sure how I did it but Local SEO Guide is ranked #75! I’ll take it, but watch out Dave N, I am gunning for you.
In celebration of the election of Mr. Obama to the Presidency, I thought it would be fun to put together a list of articles that discuss the Obama campaign’s SEO: (Note to the Obama web team – change the title tags on the homepage to say “President Elect Obama”!) Barack Obama Presidential Campaign Website Success Secrets by Michael Dorausch, DC Obama SEO Wins & Losses by Kate Kaye 7 SEO 2.0 Methods Obama Used To Score On The Web by…
All politics is local, right? To those readers who are either undecided or who are planning to vote for McCain because they feel Obama lacks experience, I ask you to remember a once upon a time start up called Google. What did Google know about advertising and the media business when it started? All they knew how to do was to build a great service that got its customers so excited that they were happy to tell everyone else about…
I am working on one more thing than Greg Sterling and haven’t had a chance to come up with a genius local search blog post lately. I’ll be back soon so hang in there. Thanks. In the meantime catch up on your investment advice by reading Doug Noland.
The Onion is genius (and not safe for work) (and my wife didn’t find this in the least bit funny and was possibly offended by it so consider yourself warned) Was There Too Much Sex And Profanity In The HBO Presidential Debate?