Tips on Managing a Local Mobile Ad Campaign: SMX Update
Jenny Halasz, SEO Manager for Acronym Media, provided some good best practices tips for how to manage a local mobile ad campaign yesterday at SMX Local. Without further ado, here they are:
Take Back Your Reputation From The Online Yellow Pages: Just Say No to NoFollow!
Here’s part II of what I’ll be talking about at SMX Local in a few minutes. So you’re a business and you have a local website or websites you like (or don’t like but have been successful at not dealing with that issue). Your business info is listed all over the Web. You’re on a […]
Vanessa Fox Says Make Sure Your Data Matches 3rd Party Data: SMX Local Update
Vanessa Fox, formerly of Google and now of Zillow, made an interesting comment on the SMX Local SEO panel today. While encouraging businesses to upload as much data as possible, including photos, to Google Local Business Center, she said “If your data matches 3rd party data that is important – you’re seen as more accurate.”
Optimizing for State Names v. Abbreviations: SMX Local Update
Here’s a quick tip I picked up at the SMX Local SEO panel. From Matt Van Wagner of FindMeFaster: According to Matt he was working on a nursing home chain campaign and they found that using keyword+full state name (e.g. “nursing home New York”) outperformed keyword + state abbreviation (e.g. “nursing home NY”) for both […]
Turn Your Small Biz Website Into An Online Yellow Pages & Get Qualified Traffic
Internet yellow pages sites (IYPs) generate a lot of traffic. Superpages.com has over 21 million visitors per month. Yellowpages.com has over 19 million. A lot of this traffic comes from search engine optimization. The IYPs target two main types of searches – business name searches (e.g. Joe’s Plumbing) and city/category searches (e.g. Plumber in Austin, […]
Welcome to the Local SEO Guide Launch Party!
Since we’ve sort of already launched this is a little anticlimactic but you’ve got to start somewhere. I hope you find this blog to be extremely helpful to growing your business via the Internet. At the very least it will hopefully be as fun to read as it is to write. Ok let’s get to […]
Launch Promotion: Win $250 in Free Search Engine Ads From Voicestar & Weblistic!
This promotion has ended.
Blogging SMX Local in Denver – Local SEO Guide
Just to let you guys know that not only will I be speaking at SMX Local, but also I will be blogging SMX Local too. I’ll try not to do that live-blogging stuff but rather I will hopefully provide recaps of some of the sessions and interesting encounters that occur. Send me an email at […]
Sphinn – Andy Beard – StumbleUpon Update
Yesterday was this pre-blog’s biggest day yet with 395 unique visitors. I haven’t quite figured out yet how to parse the StumbleUpon referrers as it looks like I am getting stumbled/voted for along with getting actual visitors to the site. According to the stats SU has sent 1,103 referrals to me. Sphinn has sent 171 […]
How To Get to The Top of Sphinn on Your First Try
Typically when I recommend viral marketing techniques to my clients I get blank stares in return. Viral marketing campaigns sound very interesting in theory, but actually connecting the dots and executing them seems to require an imagination that is outside the scope of some very imaginative people. So I am hoping that this post can serve as a “how-to” guide for a viral marketing campaign that I can point people to which will help them connect the dots. Please forgive the excruciating detail.