Twenty Years of Writing Down What Google Did This Time.
What we learn doing SEO for real clients. 1,311 posts since 2007.
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National Brands/Local Retailer SEO Smackdown!
I recently was shown a letter from a national brand to one of its local retailers prohibiting them from using the brand's name in their site URLs. I am sure most of the retailers would have no…
Read the postGoogle Trends Works For SEO
Most of my readers should be familiar with Google Trends and the SEO benefits of using the service as a keyword research tool. For those of you new to the concept, Google Trends shows you terms…
Read the post69 News! Every Word On Your Site Is An Ad
The long tail of search concept is a pretty crazy one when you see it play out in reality. Here are some of the search terms that people have used to find my site in Google: "ads with old people"…
Read the postYellowbot SEO Analysis: Part One
Yellowbot made a big splash in the local search world earlier this year when they launched and grew very quickly for a site that was basically just a directory of businesses and service…
Read the postThe Biggest Loser Heart Rate Monitor Wins: SEO Drafting
The Biggest Loser TV Show recently ran a segment that showcased one of their sponsor's product that looked like a heart rate monitor. I was in the market for a heart rate monitor and was searching…
Read the postHow to Value a Link for SEO
I have received a number of emails asking for more info on how to determine which sites you should buy a link from. There are a number of great articles about this around the Web and I have been…
Read the postHow To Hire A Link Builder
I came across this presentation on link development which Sugarrae Hoffman gave this week at Pubcon. If you are considering buying or begging for links to your site, as many businesses are these…
Read the postSEO & M&A
Yesterday D&B announced that it had purchased Allbusiness.com for $55 million. While the business as is may in fact be worth $55 million the acquisitor usually pays based on what they believe the…
Read the postKeyword Expansion for Local Category Search
A lot of you have been asking for a copy of the presentation I gave at last week's Interactive Local Media conference. The subject was how to use keyword research and site architecture to help a…
Read the post"SEO Is The Top Small Biz Online Marketing Tactic" - Intuit
Last Friday, Allison Mnookin, VP Small Business for Intuit, presented results of a small business survey at the Kelsey Group's Interactive Local Media conference. The presentation was full of…
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