Here it is straight from the man who spends all day long talking to Yellow Pages companies: 2008 will be the year of multi-channel expansion driven by yellow page companies. These co’s will start moving their advertisers across multiple media platforms – Ad sponsored DA, Mobile, IYP, Search, etc. Call-tracking will unify platforms. Yellow Pages […]
Ian McAnerin of McAnerin Networks offers these tips to finding good links: Search Google: If it’s in Google chances are it’s a page worth getting a link from. I don’t totally agree with this but it’s liveblogging so wtf. Search For Sites That Allow You To Submit Links: Search Google with terms related to your […]
Matt Stoddardt of Linkworth offers these tips on how to get local links: Get the obvious local links – BBB – Chambers of Commerce – Search city+state+associations to find relevant local organizations. There are hundreds of listings for realtor groups, legal groups, medical groups, etc. Chances are there is something that is relevant for your […]
Just a note to my readers that I have touched down in LA and will (maybe) live blog some of the local search sessions – definitely not the one I am in at 11 though.
Yesterday I wrote about how a business could prepare for big events like Black Monday sales by creating content on your site that targets keywords people might be looking for. The post generated some ok traffic to my site from some interesting sources that I thought would be good to mention to you. Yesterday I […]
The Friday after Thanksgiving this year my sister-in-law was up early to hit a special 4am sale at Best Buy. When she got back loaded with electronics she jumped on the Internet looking for special sales at other local retailers.
I’ll be commiserating with some serious local search junkies at the Kelsey Group’s Interactive Local Media 2007 conference next week in Los Angeles. If you’d like to connect there and talk about the wild world of local search marketing please shoot me an email at localseo at localseoguide.com.
It’s Turkey week so I won’t be too active, but in honor of the holiday I thought I would point you towards this turkey of a marketing move. My friend Tim from ConvertOffline has found an instance where DexKnows is using Google’s content network to target an ad for a dentist in Henderson, NV. The […]
Here’s Part II from last week’s SEO analysis of Yelp. Sorry it took so long. In this week’s episode we are going to analyze the following pages on Yelp: 1. Category Landing Page 2. Category Search Results Page 3. Member Profile Page
This week I have been approached by a number of potential clients who have been working with in-house SEO groups from large media companies. I had not been aware of that these groups were now selling services outside of their companies. I had a few of reactions: 1. The prices these groups are charging are […]