Than again maybe not

Six months ago, after 7+ years of being in business I finally got around to incorporating Local SEO Guide, Inc. A few weeks ago, I thought it would be interesting to create a Yext Powerlisting for the biz and see what happened. Today when I checked the indexation, I realized that given the freshness combined with the low level of activity around that business name, the rankings of the various directories for my business name should reveal the relative SEO strengths of each directory that had the listing, particularly for SEO-related queries.

So without further ado, I give you the definitive, ultra, Mashable-Reddit-Upworthy ready list:

The Top 10 Local Citation Sources for SEO:

  1.  Yelp
  2. (powered by MojoPages)
  3. Switchboard
  4. Merchant Circle
  5. (powered by
  6. (powered by

If you want to see the rest of the list, here’s the SERP – remember to use an Incognito Browser.

And I know – the results are biased towards Yext publishers, but if sites like can’t even pick up a new business listing within six months, well, that ain’t my problem.


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10 Response Comments

  • Dan Leibson  February 24, 2014 at 9:25 am

    A citation for a news station in Charlotte that syndicates MojoPages data is your number 2 citation? Get with it Google!!!

  • Marc  February 24, 2014 at 4:39 pm

    This is the worst top ten list I have ever seen.

  • Anita  February 25, 2014 at 10:11 am

    I’ve heard of Yext, never used them. Are they good?

    I would love to hear what others have to say about them.

    • Andrew Shotland  February 26, 2014 at 9:18 am

      I think Yext can be pretty useful in certain cases, but I am biased as they are a consulting client.

  • Christopher Glen  February 28, 2014 at 7:39 am

    In an incognito window viewed from Canada I actually see the listing for “Local SEO Guide, Inc” above On the listing page there are 8 links for other big IYPs but none for Is no longer part of the Yext service? Even via the citation finder, I don’t find anything for

    • Andrew Shotland  February 28, 2014 at 9:44 am

      I don’t think was ever part of Yext’s network. Like I said, if can’t pick a new listing up after six months, that ain’t my problem.

  • Gene Maryushchenko  March 18, 2014 at 9:27 pm

    A little side note for citations – ping citations if they aren’t indexed. I noticed those types of sites take a while to index new citations and pinging expedites the process 🙂

  • Eric Jacobs  July 1, 2014 at 12:36 pm

    Interesting test. Our review site, Real Word of Mouth, is not part of Yext. We work hard at SEO for our business profiles, and were curious how we stack up. So we added a business profile for just to see how we rank. Your LocalSEOGuide profile on our service ranks #7, just after superpages, and we achieve this almost entirely using On-Page SEO – our domain authority is still fairly low because we’re new, so we don’t have very many inbound links. Our position in the SERPs can only improve from here as our domain authority grows. Anyway, hope you appreciate what can be achieved using almost exclusively On-Page SEO.