I was telling Greg Sterling about how the new meat market in Pleasanton is killing it on their Facebook Page, which was created by a customer, and on Yelp despite the fact that they don’t have a Google Place Page and the business itself isn’t even participating in any of this.

From Greg’s The Curious Case of Main Street Meat & Fish:

The amazing thing is that these guys have a full-blown social media campaign (and SEO) going without their knowledge, based entirely on their fans’ efforts. Word of mouth indeed.

For more on their antics check out Are New SMBs Creating Facebook Pages Before Google Place Pages?




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2 Response Comments

  • Linda  September 5, 2010 at 12:49 am

    Hmm, didn’t know you were “local”, I work off of Bernal!

    I looked at the facebook profile, they have some good likes going on – that definitely helps, plus they have an animoto video from the Pleasanton downtown association (which has 1000+ fans) – and its really active on posting.

    Pretty nice for a few weeks old.

  • Andrew Shotland  September 7, 2010 at 1:03 pm

    Nice to meet you Linda. Love your site 🙂

    Let me know if you want to grab some meat n fish one day