Cloudy With a Chance of Pending: Google Local Ranking Weather Report

November 6, 2013

by Andrew Shotland

Local Data , Local Search

2 Comments

Mike Borgelt over at 51Blocks just released this very cool Local Search Weather Report

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Andrew Shotland

Helped launch Showtime Networks first website. From there to NBC’s Internet division and ran NBC.com, launching some of the first TV to Web experiences. In 2003, helped launch InsiderPages which was acquired by CitySearch in 2006. Since then, helping clients big and small with this strange thing called “SEO”.

2 Response Comments

Mark Goho November 6, 2013 at 2:41 pm

Hey Andrew, I kind of get this – I’ve seen this weather report kind of thing on Moz’s website for Google’s general algorithm. However, this is the first time seeing something like it for local Search.

When I go to the website that hosts this report there’s like nothing written about it. Do you have any insight into what the “degrees” mean?

I manage a TON of listings for businesses in the US and Canada and I have my own “weather forecast” for those. How does this guy come up with this data?
- Andrew Shotland November 6, 2013 at 4:11 pm
  
  I think the hotter the weather, the more fluctuations in G+ Local rankings. My guess is they will add more detail soon. They just launched it today.

Cloudy With a Chance of Pending: Google Local Ranking Weather Report

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