THE San Diego, California SEO + AEO Experts.
Tired of cookie-cutter, hand-wavy SEO campaigns where you have no idea what your agency is doing? We’ve got you.
The San Diego SEO company for all things SEO. And AEO.
Need to rank higher in Google, show up in the Map Pack, or get recommended when someone asks ChatGPT for the best business like yours in San Diego? Local SEO Guide is a full-service SEO agency that helps San Diego businesses turn search into leads, customers and revenue.
LSG is a fully remote team that has worked with businesses in San Diego and across California for 20 years. And we won’t just optimize for San Diego. We’ll cover Chula Vista, Carlsbad, Oceanside, Escondido & El Cajon and the rest of the greater San Diego area.
From the Gaslamp to North County, San Diego searchers expect results that are actually near them.
Let’s have a stress-free convo about SEO.
Current Google Ads cost-per-click benchmarks as of November 10, 2026
| Keyword | Cost per click | Cost per lead* | Cost per customer* |
|---|---|---|---|
| Dentist | $22.67 | $453.40 | $4,534.00 |
| Divorce Lawyers Near Me | $119.61 | $2,392.20 | $23,922.00 |
| Plumber | $69.79 | $1,395.80 | $13,958.00 |
| Plastic Surgery | $29.25 | $585.00 | $5,850.00 |
| Roofing Companies Near Me | $52.55 | $1,051.00 | $10,510.00 |
*Assumes 5% of clicks become leads and 10% of leads become customers. Updated daily. Benchmarks from the 34 Bay Area cities we track.
Ok, now I’m stressed.
Fair. Every customer who finds you organically is one you didn’t pay $4,534+ for. Here’s how we help:
What we do for San Diego businesses
SEO + AI growth strategies
Let’s build a road map for you to conquer Google and AI answers in San Diego.
Learn more →02Technical SEO
Let’s pull your site out of Google’s ditch.
Learn more →03Content strategy + production
10 blog posts or 10,000 location pages. Now with AI!
Learn more →04Link building + digital PR
Google treats links like votes. We know how to turn out the vote.
Learn more →05Business intelligence
Competitor analysis, M&A consulting, studying 10 million SERPs, etc.
Learn more →06AI search visibility
Get cited when locals ask ChatGPT or Google AI Mode for the best option.
Learn more →Why San Diego businesses pick LSG
No nonsense, no BS. We like to think of ourselves as unbiased providers of truth for all things SEO. We don’t tell you what you want to hear. We give it to you straight, backed by data.
Startup, eCommerce brand or 1,000-location chain, we’ve worked with some of the biggest names in search and we know what it takes to get results. One B2B SaaS client, Reciprocity, got an 11:1 return on its SEO program.
Let’s talk. Free consultation.
No pressure. No hard sell. Just a chat about your business and how we might help.
Don’t just take it from us
Google considers testimonials a “trust signal,” especially the ones you didn’t pay for. (The paid ones work pretty well too.)
“The Local SEO Guide team has been instrumental in us re-thinking everything related to all things SEO. Their entire team is always available, incredibly insightful, and keeps their advice specific to each of our properties.”
“There are really not too many people in the SEO business with LSG’s level of expertise, know-how and practical approach.”
Howard doesn’t have much else to add. He’s busy building the future of virtual offices at Ro.am.