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For those of you who have been following this story, Blogrush’s CEO, John Reese, looked into my case and found that my Blogrush account was deactivated because of a typo I made in their system. I am now activated again. On what must be an insane day for him, I appreciate the effort John made to take care of this and I will be putting Blogrush back up shortly. When all of this started I thought this would make a great case study on how social media can backfire on a brand. Now, hopefully for John’s sake, this will make a great case study on blogging crisis management.

It also makes a great case study on how a loud mouth blogger can jump the gun and publish stuff before all of the facts are out. Makes me appreciate journalists like Jayson Blair.



  • CT Moore  October 31, 2007 at 12:47 pm

    Well, at least one of us made it back…

  • seeker1  November 5, 2007 at 7:07 am

    I wonder what benefit you receive from this BlogRush widget? Targeted traffic? Really?

    I’d rather see that case study.

    Your content is awesome and of excellent quality.

    FYI- I found your site on the search engines from your anti-BlogRush post not the widget.

  • Andrew Shotland
    Andrew Shotland  November 5, 2007 at 11:41 am


    Ah the power of SEO and keyword strategy. For those of you who are interested in this stuff when the whole Blogrush broohahhah happened the first thing I did was search “Blogrush Inactive” and found nothing. Since that was the title of the email I received from Blogrush I figured anyone who got one would do the same search hence the title of the post.

    As for traffic I haven’t received much, but I am not writing headlines for Blogrush and my widget is pretty low on the page. I am not sure I want to move it up higher so I think Blogrush is going to deactivate me again soon.

    Thanks for the kind words.


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