Twenty Years of Writing Down What Google Did This Time.
What we learn doing SEO for real clients. 1,311 posts since 2007.
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Carter Maslan on Google Places - #ILM10
Liveblogging Carter Maslan's talk at BIA Kelsey's ILM 2010: The long tail of local is extremely long The launch of Places search increased the clicks to third party sites by 400% Places is trying…
Read the post48% of Small Businesses Have a Facebook Page - #ILM10
According to the BIA Kelsey's 2010 Local Commerce Monitor, the use of social media by small and medium-sized businesses (SMBs) who spend at least $25K in online marketing/year has risen…
Read the postBIA/Kelsey Local Media Forecast - #ILM10
Some highlights from Neal & Matt's opening talk: $133B in local ad spend in 2010 Predicting flat local ad spend in 2011 but rising by about 3%/year over the next three years Interactive is 7% of…
Read the postThe Local Reviews Ecosystem
This morning at the BIA Kelsey's 2010 Interactive Local Media conference, we'll be introducing a new partnership between Local SEO Guide and BK - a new local social consulting practice for BK…
Read the postPlay Nice With Customers or GOOG Will Get You
No doubt you may have read about how some jerk used his bad reputation to rank better in Google and rip people off. Today Google announced that they have tweaked their algorithm to demote…
Read the postFree Google Place Search "Clinic" At Kelsey ILM 2010
Well perhaps "clinic" is overstating it a bit. I am going to be at the BIA Kelsey Group's ILM 2010 in Santa Clara next Tuesday and Wednesday (12/7 -8). If you want to learn more about how Google's…
Read the postGoogle Places New AntiSPAM - I Mean Quality - Guidelines
Google Places has updated its Quality (read "Anti MapSPAM") Guidelines - see below. It's unclear whether these updates reflect additions to the AntiSPAM algorithm or if they are just suggestions,…
Read the postGoogle Places Misplaces Jamaica and the Rest of the Caribbean
Even though it appears that GOOG has a database of Jamaican and other nearby island businesses, you can't add new ones. And it's not just the Caribbean. If you try to submit a business to Google…
Read the postWhat Do Local Searchers Do On IYPs?
Mon ami Sebastien blogged about Amdocs' Eitan Ackerman's talk on Categorizing Consumer Activities on Merchant Listings or in other words - What do people actually do on Yellow Pages sites? Here's…
Read the postGoogle Lights Up Hotpot
I noticed "Hotpot" was trending on Twitter and discovered that tonight Google launched it's response to Yelp and all of the other local social recommendation thingies. Don't have time for a…
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