Twenty Years of Writing Down What Google Did This Time.

What we learn doing SEO for real clients. 1,311 posts since 2007.

Showing posts 661–670 of 1,311, newest first.

Andrew ShotlandBlog

Google Places Reviews Need Some Reviewing

Mike Blumenthal's When Will Google Places Fix Reviews? hit a nerve, as I imagine it would for any business that relies on Google Places as an important part of its presence on the Web. I spend a…

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Andrew ShotlandBlog

Google Uses Groupon Tactics To Lure SMBs

Was reading this piece over at Greg's blog about how Google is going to spend $100MM to get SMBs to use Adwords and the wording on this image kind of made me think of Groupon: 50% off (spend $100…

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Andrew ShotlandBlog

The Rise & Fall of "Yellow Pages"

Jumping on the bandwagon of Google's new ngram thing that charts the use of words in books from 1800 to 2000. Here's the chart for "yellow pages" And here's Google Insights chart for "yellow…

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Andrew ShotlandBlog

The 4 Hour Best Seller?

A friend just recommended The 4 Hour Body by Timothy Ferris, author of The Four Hour Work Week, as a great holiday gift, so I went over to Amazon to check it out. I must confess that while I was…

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Andrew ShotlandBlog

Want To Be In An Angieslist Commercial?

I always like promotions that encourage users to submit stuff. If you have a rabid user base, like Angieslist seems to have, you can get some great content and viral marketing.…

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Andrew ShotlandBlog

And We're Back

Apologies for today's outage. It wasn't pretty.

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Andrew ShotlandBlog

GroupGro Helps SMBs Deal With Daily Deals

Closely, Perry Evans new "live social marketing" start-up, just launched GroupGro, a blog that provides SMBs with guides for navigating the daily deal space. Should be interesting to see how…

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Andrew ShotlandBlog

Facebook Local - Emily White #ILM10

Liveblogging: Emily White, formerly of Google Local and now running Facebook Local, starting out with "it's all about people". How far we come - My Facebook profile is my true identity v. my…

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Andrew ShotlandBlog

Geomentum - HyperLocal Advertising Innovation #ILM10

Casey Squier of Geomentum talking at BIA/Kelsey #ILM10 about what advertisers are looking for in local: What does our media mix look like over the next few years? How do we migrate our offline…

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Andrew ShotlandBlog

Reply.com - Intent & Location = $ #ILM10

Liveblogging Payam Zamani of Reply.com is talking about how service-based businesses are still struggling online. Search Engine and Display marketing are imprecise (intent of consumer and location…

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