TL;DR – This is a high-level overview of how to create an SEO Strategy. The emphasis you should have on different aspects of SEO will vary based on the business goals, industry, and budget. However, we’ll cover some critical questions you should ask, must-haves, and other important aspects of having a successful outcome with your […]

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TLDR; SEO Strategy and the ability to capture more organic traffic are becoming increasingly important for e-commerce businesses’ digital marketing strategy as more customers search and shop online over retail. This makes SEO proportionately more relevant for e-commerce so it’s important to know which aspects of SEO are most impactful. This article covers seven e-commerce [...]
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TL;DR – Local SEO Guide recently conducted research on three local business Directory websites. Our goal was to find new ways that directory websites could increase rankings and visibility with the traffic generated from user searches for listings in the respective directories. We found that directories that matched their title to the listings’ GBP had […]

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Conference recaps! They’re really for the people who went to the conference, aren’t they? Hopefully this will be a good substitute for those who didn’t make it, and will be a good refresher for people who did! I attended BrightonSEO for the first time in person this year, and it was fantastic. Also big shout out to […]

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By Andrew Shotland | CEO/SEO Consultant, Local SEO Guide  View the Slides here   Forecasting model shown in this presentation: https://github.com/LocalSEOGuide/lsg-forecasting Presentation Overview  In this Local U presentation, Local SEO Guide’s CEO, Andrew Shotland, explains the big questions around SEO forecasting. Namely, what SEO revenue forecasting is, what are the typical methods that are implemented […]

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