Google Search is running a new major algorithm update next week. This introduces some new ranking factors that will, they hope, improve the quality of the content served in the SERPs. What you need to know: The update is coming out next week. It will take two weeks to complete, in English only. If you […]
Are you looking for the best local SEO companies? This should help you suss out everything you need to know about separating a good SEO Agency from a bad one. Additionally, we’ll review the major things to consider when you are picking a local SEO company and some questions you’ll want to ask them before […]
Join Andrew Shotland, LSG’s CEO, and Karl Kleinschmidt, LSG’s VP of SEO Strategy for a live SEO office hours session on Thursday, August 18th at 11 AM PT, 2 PM ET. This time they’ll be tackling another important SEO question: “Why Is My F@#k%*g SEO Tanking?!” If you’re a stakeholder or SEO who has frantically […]
Universal Google Analytics is dead. Live long Google Analytics 4. Well, not quite dead yet, but it’s definitely terminal. The phase-out date is set for July 1, 2023, and this has a lot of people wondering, “Should I care? What does the Google Analytics 4 change mean for me?” Well, dear reader, we are here […]
TL;DR – This is a high-level overview of how to create an SEO Strategy. The emphasis you should have on different aspects of SEO will vary based on the business goals, industry, and budget. However, we’ll cover some critical questions you should ask, must-haves, and other important aspects of having a successful outcome with your […]
If you are looking to know what amount of your digital marketing budget should be spent on SEO and how to spend your SEO investment, this is for you. We’ll cover the steps for building an SEO budget, the different SEO services you may need, and a range of how much SEO services can cost. […]
TL;DR – Should you have an in-house content team or outsource? Outsourcing content writing to an SEO agency has a host of benefits. Here, we’ll review why it can be more effective to hire an SEO agency for content writing services. There are a lot of decisions to make when running a business, and one […]
Except this time the bullshit is not some miracle DTC kitchen gadget or a $250 course on how to rank #1 in Google. The bullshit I want to call attention to just happened at the United States Supreme Court when it reversed Roe v. Wade and set the country on a path to outlawing abortion. […]
TL;DR – Local SEO Guide recently conducted research on three local business Directory websites. Our goal was to find new ways that directory websites could increase rankings and visibility with the traffic generated from user searches for listings in the respective directories. We found that directories that matched their title to the listings’ GBP had […]