Twenty Years of Writing Down What Google Did This Time.

What we learn doing SEO for real clients. 1,311 posts since 2007.

Showing posts 131–140 of 1,311, newest first.

Andrew ShotlandBlog

What % Of Google SERPs Show Local Packs?

One of the operating theories here at LSG is pretty much everything is going "Local," but we never were really sure by how much, until today that is. Behold the Local-Pack-O-Meter!: Over the past…

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Andrew ShotlandBlog

Should An SEO Agency Have Salespeople?

We have never had salespeople. And yet we have grown from one guy working out of his bedroom to almost 20 men and women working out of their bedrooms. We want to keep growing; to support the…

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Andrew ShotlandBlog

Your SEO Fire Drill Is Not Our Problem & You Don't Want It To Be

This is a bit of a self-serving post, but this is an SEO blog so that's kind of baked into the cake anyhow. I am not saying your SEO agency, or even your in-house SEO team, shouldn't jump all over…

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Andrew ShotlandBlog

The SEMRush IPO #SEOSTONK!

Yesterday afternoon, SEO Twitter was abuzz with the news that SEMRush had filed to go public. Some great initial analysis on the numbers in this thread by Dan Barker: SEMrush, the SEO tool, has…

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Andrew ShotlandBlog

How To Track Passage Ranking SEO Performance in Google Search Console (And Why You Might Want To)

UPDATE You're really not an SEO blogger until @rustybrick has called bullshit on one of your posts https://t.co/Us4eajHBx9 — Andrew Shotland (@localseoguide) February 11, 2021 So I may have jumped…

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Andrew ShotlandBlog

E-A-T LOCAL for SEO

What is E-A-T? Why It's Important for Local SEO. "E-A-T" (Expertise, Authoritativeness, and Trustworthiness) has been a trendy topic in SEO for the past few years. I love this AHREFS chart showing…

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Andrew ShotlandBlog

Deep SEO Thoughts For 2021

When I worked at NBC in the 90's, The Clapper spent a boatload advertising on Seinfeld, and Friends, and probably even on The Cosby Show. Of course they would spend millions in advertising on TV…

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Andrew ShotlandBlog

Rudy Giuliani, Link Builder

Four Seasons Total Landscaping non-brand rankings courtesy of SEMRush: # of referring domains courtesy of Ahrefs: If you need a cutting edge content marketer to round out your team, I am pretty…

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Andrew ShotlandBlog

Welcome United Search

Dan Leibson has been a strong advocate inside LSG and on SEO Twitter for the under-represented in the SEO community. At times his advocacy has been a bit too strong for some leading to several…

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DanBlog

Live Blogging the 2020 Election with Scalable Google Trends

7:15 pm PDT update Well, things are moving right along in this election. I'm going to try to keep these short and sweet to avoid devolving into political commentary lol. First observation, people…

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