Twenty Years of Writing Down What Google Did This Time.

What we learn doing SEO for real clients. 1,311 posts since 2007.

Showing posts 1,281–1,290 of 1,311, newest first.

Andrew ShotlandBlog

Does Your Website Designer Rank Higher In Google Than You Do?

Here's something that really chaps my hide - web designers who take advantage of a client's general ignorance of how the Web works and use a client's site to promote themselves at the expense of…

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Andrew ShotlandBlog

How To Read Your Competition's Mind Using Social Media (and other tricks)

If you’re reading this post there’s a good chance that you are a true innovator and at the forefront of whatever field you are working in (a little reader flattery never hurts). But it can be a…

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Andrew ShotlandBlog

Geotargeting Location by IP Address = SEO Death

If you're not a provider of local search services you may want to skip this one as it's very inside baseball. When I see someone blogging about geotargeting it usually refers to making sure that a…

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Andrew ShotlandBlog

The One Thing A Small Business Can Do To Get Found in Google

I am a big fan of figuring out how to get potential customers cost-effectively via search engines and other kinds of sites with a lot of users. I should be - that's what I do for a living. But…

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Andrew ShotlandBlog

Google Universal Search Optimization in 60 Seconds (or so)

There's a great post on how small businesses can optimize for Google Univeral Search on TopRankBlog. I have some thoughts on this to share with you at a later date but for now this is a pretty…

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Andrew ShotlandBlog

Local Search Engine Optimization for Business Name Search

Here's a way to get your fair share of traffic from Google and then some. You may have noticed that Google serves up 3 local listings in its Web search results (results you get from searching via…

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Andrew ShotlandBlog

The Local Business Information "Cloud"

Gib Olander of Localeze, a business information provider to local search services, presented a concept at the SMX Local conference last week that I thought might be helpful for businesses who are…

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Andrew ShotlandBlog

The SEO Advantage of Advertising on Online Yellow Pages

It's always preferable to get search engine users to find your site before they find an intermediary like an online yellow pages, but there also can be an advantage to using the SEO expertise of…

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Andrew ShotlandBlog

#1 Search Engine Ranking Factor: SEO QA

In April of 2007, Rand Fishkin of SEOMoz.org published the results of a survey of top SEOs regarding what they believed were the top search engine ranking factors. It was pretty interesting stuff,…

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Andrew ShotlandBlog

Google Maps SEO? Write a Book

Here's a fun idea I picked up from Michael Jones' (head tech guy at Google Maps) keynote at SMX Local (actually they've asked me to call it "SMX Lomo"). This is one of those way out there SEO…

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