Twenty Years of Writing Down What Google Did This Time.
What we learn doing SEO for real clients. 1,311 posts since 2007.
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Showing posts 1,161–1,170 of 1,311, newest first.
Yet More Kelsey Stuff: Matthew Berk of Marchex
Matthew Berk is a smart guy who built OpenList which was acquired by Marchex. He and Marchex take the "no editor" policy. They want to solve problems with tech, not people. Marchex is a hybrid of…
Read the postVideo Analytics & Local Search
All the pundits agree that video is an enormous opportunity for local online media. One of the challenges with online video has been accurate measurement of video performance. The big analytics…
Read the postLiveblogging From Kelsey Conference This Week
I am headed up to Seattle where I'll be blogging live from the Kelsey Conference. The event is a bit of a schmoozefest and I am now speaking on Friday morning so I am not sure how much time I'll…
Read the postDental Marketing Tip of the Day
I just got some referrals from Google for the following search "dentists in pleasanton who use nitrous oxide". If you have a dental website I strongly advise you adding the term "nitrous oxide" to…
Read the postThe SEO Success Pyramid
As a follow up to my post on the true cost of SEO I recommend you check out the SEO Success Pyramid on Matt McGee's blog. I recently was explaining how SEO works to the board of one of my clients…
Read the postLocal SEO Takes To The Streets
I was sitting on the above bench in front of the Porto Rico Importing Co. on Thompson St. in NYC this afternoon (great coffee btw) on a conference call with a new client. When I hung up I realized…
Read the postThe True Cost of SEO
I was speaking to a potential client last week and he mentioned that he had already spent a lot on PPC and now wanted to try SEO so he could get some "free traffic". I hear this all of the time.…
Read the postBest Passover Book Title Ever
Read it again. And if you are in the Jewish investment mood I recommend finding out about a donor advised fund from JCF.
Read the postBest Viral Idea I've Seen In Ages
Under the "Why Didn't I Think of That Category" check this out: These guys deserve a link for this one. Check out their social media marketing blog.
Read the postEarthquake Survival Kit Item #1: Your Brand
The recession, or whatever it is, could be like an earthquake for local search players. And if you're one of them you may want to make sure you packed your brand in your earthquake survival kit.…
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