Twenty Years of Writing Down What Google Did This Time.
What we learn doing SEO for real clients. 1,311 posts since 2007.
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Click-Through-Rate, Rankings & SEO
In case you had any doubts that CTR has a direct impact on Google rankings, feast your eyes on this Search Analytics data: On October 8th, a client relaunched their website and changed the title…
Read the postWant to Know About The Definitive Local SEO Ranking Factors?
Then come check out my session at SMX East ;) On Tuesday, I'm going to go over what the data truly says about ranking in local pack results. Do you need to focus on link building? Is there even…
Read the postReplace Your Crappy Store Locator Already
If you appreciate that I did not shove a "sign up for my amazing $$$$ program" pop up in your face, please feel free to retweet this fine piece of artisanal html
Read the postShould Anyone Even Care If Google Now Powers SIRI Results?
Now that Apple has switched from Bing to Google for SIRI's web search results, I have been trying to wrap my head around the implications for our clients. In keeping with Apple's secretive ways,…
Read the postThe TriModal Local Ranking Algo in One Screenshot
This is a screenshot for the search term "vegan food." I have put red boxes around the distance from search aka proximity of each of the three results in the local pack for that search term. These…
Read the postSEO and Voice Search Goes Together Like Sardines and Peanut Butter
Voice search is all the rage. To hear it from a marketing or search technologist, the voice search revolution is on us. Lowering barriers to access and radically changing the way we interact with…
Read the postLocal Mobile Searchers Don't Need Your Stinking Website...Or Do They?
I was having an interesting conversation with an agency client this weekend about why mobile traffic had been flat/down to their retailer clients' location pages since the end of 2015. My initial…
Read the postLocal SEO Guide Joins the Inc. 5000!
Pretty crazy. Not much to say other than thank you to all of our fantastic clients and to our fantastic team - Dan, Ashley, Jessica, Amber, Steven, Christa & Jill - who collectively have made the…
Read the postWhy Is Our Home Page Traffic Soft?!
That's what a retailer client asked me a few days ago. It was odd because before last week, their home page traffic was killing it. But a quick look at the home page traffic in Google Search…
Read the postFacebook is Home Of Authentic, High Quality Content
I mean, just look at this ad I got trying to help me cash in on government solar credits: I've been looking into getting a solar hookup for our house for a while, great targeting Facebook! But…
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