Twenty Years of Writing Down What Google Did This Time.

What we learn doing SEO for real clients. 1,311 posts since 2007.

Showing posts 1,011–1,020 of 1,311, newest first.

Andrew ShotlandBlog

McCain VP Pick: Paris Hilton or Larry Craig?

Perry Evans has a put together a great collection of potential McCain vice president candidates. If you don't buy the whole "Romney VP" thing, he offers John some great alternatives. I personally…

Read the post
Andrew ShotlandBlog

Frontgate Catalog Case Study: How Not To Do PPC

Perhaps you recall my epic post - Spitzer, Emperors Club VIP & Local SEO - where I uncovered that the notorious escort service was still running a ppc campaign despite the fact that their site was…

Read the post
Andrew ShotlandBlog

How To Get More Calls From Your Yahoo Local Listing (& All of Your Yellow Pages Listings)

Steve "McStud" Espinosa has another very useful local search post that shows why you should be subscribing to his blog's feed. Here's the gist of it: He tested how to get more calls from your…

Read the post
Andrew ShotlandBlog

The Onion Decider: Time To Get Out Of Local Search?

I started flipping houses in Venice, CA in 1999. Back then any idiot could buy a house, hold it for a few months, paint it and resell it for a $50K profit. Needless to say every idiot eventually…

Read the post
Andrew ShotlandBlog

Yellow Pages Going Down According To Google Insights

Playing around with Google Insights and noticed these steady declines in searches containing the words "yellow pages" since 2004. City + "yellow pages" search queries (e.g "los angeles yellow…

Read the post
Andrew ShotlandBlog

iPhone Local: Overview of Location Based Apps

The AimClear blog has a great overview of the top location-based iphone apps.

Read the post
Andrew ShotlandBlog

Obama Biden Pick - Google Saw It Coming

From Google Insights for Search (sorry for the poor image quality)

Read the post
Andrew ShotlandBlog

Is Google Trying To Control The Weather?

Has anyone else noticed that there are almost no ads on Google search results for local "weather"-related searches? For most "city"+"weather" searches I am seeing no or almost no advertising…

Read the post
Andrew ShotlandBlog

More Google Weirdness - Missing Header Links

Google just served me a bunch of results pages with no header links. See below:

Read the post
Andrew ShotlandBlog

Reputation Management Jujitsu - Take Advantage of a Bad Reputation For Fun & Profit

Many companies have online reputation management issues. When you search for them, the top results are often full of criticisms of the company. Getting negative messages off the first ten results…

Read the post