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Managing multiple GMB accounts is a tricky beast. I shared a few tips on SearchEngineLand for how we do it. See How To Scale Google My Business Support for Enterprises Like a Boss.

TL:DR version:

  • Hire people who know what they’re doing
  • Have an escalation path
  • Use an agile project management tool
  • Create a knowledge base and keep it up to date
  • Calendar everything so you know when you hit up GMB support and when you need to do it again
  • Conduct regular postmortems so you can figure out what went wrong – because something will go wrong

But I really just wrote the article so I could use this image:
Ghandi SEO - Linkbuilding via Passive Resistance

Gandhi was a pioneer in linkbuilding via passive resistance…


 
 

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