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Did Pigeon 2.0 Just Take A Bite Out of Recipe SEO?

August 1st, 2014
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Woke up this morning to find what appears to be yet another shuffling of Google’s Pigeon update. In this case I am seeing some food query SERPs display local packs, directories and knowledge graph results – but no recipe results.

Taco
Taco SERP
Click to Enlarge for Analysis

Hamburger
Hamburger SERPs

Granted I am only seeing this for queries using singular nouns. Recipes still come up for “hamburgers” and “tacos”. But my hunch is that Google is now overweighting local results in its new algo. That’s good for all of us local folk, but not so great for the poor single guy who just wants to make a taco for himself, watch the game and fall asleep in his Lazy Boy, half-full beer can in his hand…wait, I’m projecting now. End of post.


Tags: Google

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