Is Twitter A Better Source of Local News Than Google?

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by andrewsho

I just experienced a small earthquake in Pleasanton, CA.  My first instinct was to search “Pleasanton earthquake” on Twitter.  Here were the results I got:

I then did the same search on Google and found these results:

Not sure exactly how I would leverage this into a smart local marketing campaign, but if I were trying to be an information resource for a city, I would make sure that I was tweeting about these types of events.  As more people start to search Twitter for this kind of stuff, it could become a great way to connect with potential customers and help them get to know your brand.

A little test: Austin Veterinarians & Chicago Hardwood

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