I Kill In New Zealand…
Check it out. G’day! Update: Local SEO New Zealand Local SEO Mexico Local SEO Japan And let’s not forget: Local SEO Luxembourg And my personal triumph: Soup Nazi!
Local SEO Just Got A Bit Harder This Week: Google Local
As you may know there have been numerous sightings this week of expanded Google Local results in Google’s Web Search. Previously when Google detected a local search they were displaying 3 Google Local business listings before the organic results, but now they are starting to show ten. So that’s why all those yellow pages CMO’s […]
SEO For President: We Link You Decide ’08
Like all other years AG (After Google) in 2008 the incoming link to your site will be king, perhaps for the last time if the Google algorithm changes. From my experience optimizing your site’s “onpage” factors and then getting targeted links is still the best way to boost your performance in the search engines. The […]
Seasonality & SEO
Here’s a quick one: Per my post on Black Monday sales here’s yet another reminder to use keywords on your site that focus on seasonal events. A few weeks ago I posted about Matt Booth’s 2008 Predictions for the Yellow Pages. Now I am on page one of Google for searches for “2008 Predictions“. Not […]
The Biggest Loser Heart Rate Monitor Wins: SEO Drafting
The Biggest Loser TV Show recently ran a segment that showcased one of their sponsor’s product that looked like a heart rate monitor. I was in the market for a heart rate monitor and was searching around the Web and discovered this Biggest Loser diet story. I did a search on “biggest loser heart rate […]
How to Do Local Search Engine Optimization by Yourself – Get Rid of the Zip Code Search
I recently got an email from a reader asking me for some quick advice on his website which was a local directory of a specific kind of business. I only had a minute but I wanted to give him something that would be helpful. I scanned his site and immediately noticed that the only way […]
The Perfect #1 Ranking In Google For Halloween
A day late but it’s still beautiful to behold the magic of search engine optimization. Check out my latest #1 ranking in Google: search death locations Believe it or not someone just found my blog via this search. Whoever you are don’t do it! Think of rainbows and flowers and little babies in their booties […]
How to Rank #1 in Online Yellow Pages
This one’s a little crazy, but it’s guaranteed to get you local search traffic. The good news about many online yellow pages sites is that their formulas for displaying results are a lot easier to figure out than Google’s. My personal favorite is the “distance sort” result. When you search Yellowpages.com for “pizza” in “Pleasanton, […]
The One Thing A Small Business Can Do To Get Found in Google
I am a big fan of figuring out how to get potential customers cost-effectively via search engines and other kinds of sites with a lot of users. I should be – that’s what I do for a living. But what about my friend Sandy who has a small “brief therapy” business and spent a bunch […]
#1 Search Engine Ranking Factor: SEO QA
In April of 2007, Rand Fishkin of SEOMoz.org published the results of a survey of top SEOs regarding what they believed were the top search engine ranking factors. It was pretty interesting stuff, but something happened recently that reminded me that all of these top SEOs totally missed the boat – none of them mentioned […]