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Yext Tags Cracks Self-Serve SMBs? #ILMEast

March 22nd, 2011
6 Comments


UPDATE 11.25.12:

Since I wrote this over a year ago, a lot has changed.  Yext has pivoted its business away from pay-per-call to business listings management to help you manage your yellow pages listings from a single dashboard.  The service is called Yext PowerListings.

Yext Powerlistings can automatically update your business’ information across 50+ of the top local search sites out there including Yelp, Yahoo Local, SuperPages and more.  They also now do review monitoring. It’s not free, but the amount of time it can save you is huge.  Check it out here.

Here’s their fancy graphic showing where they send their data:

Full Disclosure: I get paid every time someone buys a Powerlisting via the above link. It’s not much, but it helps keep the lights on at the blog – and I do think it’s a great service. Ok, end of shill…

I am sitting on the floor near a power outlet with Howard Lerman of Yext who just walked me through the self-serve UI for Yext Tags. Howard claims that since the service launched on Jan 1, 2011 they have signed up over 1,000 self-service advertisers for Yext Tags. While we were talking he showed me an order for $299 that had just come in. I thought the UI was pretty great so I thought I would share it with you guys here:


Tags: Small Business Marketing · Yext.com

6 responses so far ↓

  • 1 Mary Jones // Mar 22, 2011 at 8:33 am

    We’ve followed Yext Tags since they came out. I think it’s a great product. However, the pricing seems to be bouncing around. Started at $99 per month then they came out with a lite? version for $49. Now you pay yearly. I called yesterday, and the full version is $499. The demo you have must be a lite version at $299. Any feedback from anyone on stats? I’ll probably place my first order next week. Was hoping to go monthly only to test it out. Thanks for the Demo!

  • 2 Jeffrey magner // Mar 23, 2011 at 10:11 am

    The UI looks nifty here. I’m curious too about if it really works. Does this service really go in and change business listing information at all those different sites? So then if a business changes it’s address then this service is the solution? If so, then that’s really saying something. I’d be curious to hear some success stories. Thanks for the post – its very useful! ~Jeffrey

  • 3 Andrew Shotland // Mar 23, 2011 at 1:45 pm

    This is a good service to update the address quickly on the sites Yext Tags distributes to.

  • 4 Pitstop Appliance Repair // Mar 24, 2011 at 3:01 pm

    Wait.. so Yext now offers a service to change your business info that gets messed up when you use Yext’s original service that has call tracking #’s?

    Does that seem funny to anyone else?

  • 5 Brian Bien // Apr 12, 2011 at 9:18 am

    The pricing is a lot higher than UBL. I wonder how the quality of service compares.

  • 6 Unhappy User // Jul 25, 2011 at 6:06 pm

    I signed up for this product and found nothing but duplicate listings and messes. They changed their product and pricing several times since I signed up and originally told me I’d get reports that could be broken down by each directory and then later changed it so that only a “premium” member would get them – even though i was paying!!! Also I signed up for listings on CitySearch and Yahoo and then AFTER they tell me that the listings can’t be completed b/c I already had a claimed listing. No one mentioned that before. If you have a claimed listing you can’t really benefit from Yext. Tons of hours wasted talking to them fixing all the bugs and I only submitted info for 5 businesses. I would never recommend them.

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