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MSN Can’t Even Find Microsoft: Why Local Search Still Sucks!

August 6th, 2008
16 Comments


1. Looking for the number for Microsoft’s Mountain View office

2. Searched “microsoft mountain view ca” in Google.  They had the wrong number.

3. Searched “microsoft mountain view ca” in Yahoo.  They had the wrong number.

4. Searched “microsoft mountain view ca” in maps.live.com (MSN).  They had the wrong number!

5. Went to Microsoft.com, entered “mountain view, ca” in the search box and clicked on the first result which resulted in a redirect era (the page 302′s to itself – DOH!)

6. Actually picked up a phone, experienced the dial tone audio prompt and called Comcast 411.  They had the number.

QED


Tags: Google · Google Maps · Local Search

16 responses so far ↓

  • 1 Devin // Aug 7, 2008 at 8:47 am

    It’s nice to have actual proof that MSN and Microsoft suck. Just saying it without any concrete evidence has been getting old for me.

  • 2 Andrew Shotland // Aug 7, 2008 at 9:39 am

    In all fairness to MSN, G & Y are falling down on the job too. It’s just too ironic that the Microsoft data on MSN is out of whack.

  • 3 Devin // Aug 7, 2008 at 9:41 am

    True. I just happen to be a very big fan of irony.

  • 4 Andrew Shotland // Aug 7, 2008 at 9:47 am

    Actually the ironic thing here is not once did I consider using an IYP to look for the number. Ouch!

  • 5 Devin // Aug 7, 2008 at 9:50 am

    Hahahaha. I mean, why would you? They’ll just send you to Redmond anyway.

  • 6 Craig Mullins // Aug 7, 2008 at 12:55 pm

    With a chance to move into a new market you’d really think they’d be able to get it right.

  • 7 Stever // Aug 7, 2008 at 1:37 pm

    best comment ever;

    “Actually the ironic thing here is not once did I consider using an IYP to look for the number. Ouch!”

    And you work(ed) for who?

  • 8 Justin Briggs // Aug 8, 2008 at 9:02 am

    MSN is horrible. A fellow blogger I know made it to #1 for Make Money Online in like 1 week from launch with a new domain. All it took was a few anchored links from his friends and MSN ranks him #1…

  • 9 Andrew Shotland // Aug 8, 2008 at 9:05 am

    The big question Justin is did he get any traffic?

  • 10 Jeff // Aug 8, 2008 at 10:56 am

    I love what you so said Justin. I totally agree with you.

  • 11 Stever // Aug 8, 2008 at 11:25 am

    Jeff and Justin,

    As easy as it is to rank with MSN it’s not easy to maintain those rankings. MSN likes fresh new sites so when another new site comes on board it will likely push your site lower. And when your “freshness” wears out you’ll drop way back.

    As Andrew asked, is that #1 ranking getting much traffic? Not likely. MSN’s market share is quite low compared to Google’s. So low It’s not worth the time to check on MSN rankings. A #10 ranking on Goog will still send FAR more traffic than a #1 in MSN. Heck, even a page 2 ranking in many cases can send more traffic that #1 in MSN.

  • 12 Andrew Shotland // Aug 8, 2008 at 12:08 pm

    The sad truth is that last week I had some clients get as much traffic from Cuil as they got from MSN.

  • 13 Curious // Aug 12, 2008 at 11:13 am

    What was the right number?

    Was it even close to:

    http://local.genieknows.com/business/united-states/california/mountain-view/microsoft/b-11356811/

  • 14 Andrew Shotland // Aug 15, 2008 at 10:09 pm

    Nope

  • 15 Andrew Shotland // Aug 15, 2008 at 10:09 pm

    650-693-4000

  • 16 Chris Lang // Sep 15, 2008 at 4:21 am

    Andrew, that is because Microsoft does not have an office in Moutainview, they have a developer campus.

    If you look thru all the Google results you will see that almost no listing uses the words office. They do use “microsoft campus” quite highly.

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