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Entries Tagged as 'Yellow Pages'

“Your Ad Rep Turned Down A Job At A Gas Station – Just To Help YOU With Online Marketing”

February 4th, 2014 · 4 Comments

Phil Rozek has been spending too much time on this blog. Great post – IYP Advertising & Local SEO: How Badly Does It Suck? If you are not familiar with Phil’s work, spend a few hours on his site. It’s Local SEO gold.

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Tags: Local Search · Yellow Pages

Are Print Yellow Pages No Longer “Local”?

March 27th, 2013 · 13 Comments

Mike Blumenthal has some nice LocalSEOGuide bait today on print yellow pages usage trends by advertisers entitled “Annual Print YP Death Watch”: “In many categories the ads are for national players. In florists for example there are 2.5 pages and only 1/8 of one page covers truly local florists….The print YP are no longer a […]

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Tags: Local Advertising · Yellow Pages

Are SMBs Impossible To Serve Well, Google Et Al?

November 30th, 2012 · 13 Comments

Train Wreck

Mike Blumenthal’s instant classic Google Local: Train Wreck at the Junction has spawned a lively Google Plus thread where various Localistas have been wringing their hands as to why oh why can’t Google stop screwing SMBs. While I am in agreement that Google Plus Place Local Multi Merge for Business Dashboardgate has been absolutely no […]

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Tags: Google · Small Business Marketing · Yellow Pages

Death (and Linkbait) Becomes The PhoneBook

January 11th, 2012 · Comments Off on Death (and Linkbait) Becomes The PhoneBook

WhitePages.com gets into the infographic/linkbait game:

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Tags: Linkbuilding · Local Search · Yellow Pages

The Future of the Yellow Pages

May 13th, 2011 · 3 Comments

Dick Larkin’s presentation to the Association of Directory Publishers. ┬áThe good news: Beer is cheaper than gas. Dick knows more about local than you do. Sit up straight and pay attention. The Future of Yellow Pages View more webinars from Dick Larkin

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Tags: Yellow Pages