as this linkbaiter posits (of course I am a sucker for ego-driven linkbait). Just been a bit preoccuppied with keeping everyone else happy outside of my blog readers. I’ll be back shortly with more thrilling tales from the wild and wacky world of local search engine optimization. For those looking to interact with me on […]
Part 3 in the SEO Death series There are all sorts of things that can kill your search engine traffic, but perhaps none is more humiliating than leaving your development server accessible to the search engine robots. If your test environment gets crawled and the pages get indexed you can suddenly have a duplicate of […]
I forgot to mention a few weeks ago that Enquisite, the search analytics company, had announced a new stat called Potential Analysis which was based on my post about Keyword Potential™. Thanks to Richard Zwicky and the Enquisite team for bringing forth the SEO analytics gospel to the masses.
The Seattle Post Intelligencer is on the verge of shutting down its print publication and will likely either move to a web-only publication or close down completely unless it can find a buyer. I am not claiming I have all of the answers and I certainly have the luxury of not having all of the […]
Just caught this article in the New York Times on Nick Yorchak 22-yr-old SEO consultant working at LeeReedy Creative in Denver. As predicted the economy is going to drive more and more people into the search engine marketing business. If it’s in the Times it is now officially a mainstream industry. It may be time […]
To all my traditional media readers out there I have just been invited to speak at the Radio Ink Convergence Conference on Feb 9. I will be participating in the “Digital Radio Station Manager” panel with Brian Parsons of Triton Media. For a long time search has been the playground of feisty web start ups […]
Earlier this week Steve Espinosa launched LocalSearchNews.net, a new site focused on, well you know. I will be contributing to the conversation from time to time, along with Greg Sterling, Ben Saren, Mike Boland, Will Scott, and others. Here’s my first post Your Target Audience Still Doesn’t Know Squat, So Teach Them. Keep an eye […]
No, I don’t have some crazy cool new Iphone app. But I did finally get around to installing the mobilepress plugin so now you can get all of your wholesome local seo goodness on your mobile device with no muss and no fuss.
It’s that time of year again friends. Without further ado witnesseth these prophecies that I have set forth hence: (If you want to see how I did with last year’s version I have updated the Local SEO Predictions 2008 post: – sorry for the extra ado). Google, Google & More Google. Did I Mention Google? […]
Last year I started the Give A Little SEO for Christmas campaign to thank everyone who commented on the blog in 2007, and it’s that time of the year again. The idea is to throw a link to all of your commenters with their ideal keywords in the anchor text. It’s the least a blogger […]
…only the ones that you want to keep. This public service announcement is brought to you by Local SEO Guide (who obviously has nothing interesting to write about today)
Sometimes this job can lead you down strange rabbit holes. The blog just got a referral from Google for this search. The following ad showed up on the right side of the SERP and caught my eye (how could it not?)
Rand Fishkin posts about the SEO growth phenomenon that many of us in the business have been in experiencing over the past year. As the economy sours, more and more businesses have come to the realization that the ROI of SEO is hard to beat, and that they will be beaten if they are not […]
RSS is back. Apologies to all of those who panicked and jumped out their window in what will now be known as “the Dark Times”.
Feedburner is having some major issues and was slowing down the blog. I’ll bring it back later. Sorry for the inconvenience.
SEOs use “noindex” tags to prevent a search engine robot from indexing a particular page on a site. We use “nofollow” tags to prevent the passing of page rank through a particular link to the linked-to page (aka “bot herding”, “page rank sculpting”, etc.). Nothing wrong with either of these techniques, but I often see […]
I wrote this article on Black Monday Shopping a year ago and it is doing very well this year. If you can afford to do long term planning for your SEO it can really pay off. What words are your customers going to be searching for next year? What are you doing to get your […]
Per my previous post on targeting searches for Black Friday deals, if you are really on your game you would have also put up a post on your site about the best places to find Xmas trees in your city. According to the Google Adwords Tool local searches related to Christmas tree farms had some […]
Are you looking for Black Friday deals in your city from stores like Walmart, BestBuy & Target? I bet a lot of people are looking for this stuff. The economic meltdown of 2008 is probably the best thing that ever happened to the post-Thanksgiving shopping weekend. If I were a Pleasanton Plumber or an attorney […]
Creating a good internal linking strategy to pass pagerank from one page to another is an important part of SEO. Unless you have a good understanding of some basic technical concepts, it sometimes may be hard for you to figure out if your internal links are capable of passing pagerank. For example, you might have […]
Sitting in on the Web Communities 2.0 panel at Kelsey ILM. Seems to me the show is turning into the Local SEO show as the panel is spending a lot of time talking about GeoLocalSEO. No complaints here… Mark Josephen – Outside.in Dave Galvan – Topix Mike Orren – Pegasus News Sebastien Provencher – Praized
It’s nice to see Rodney here. The last time I saw him it was around the year 2000 and he was kicking me out of his office after I and a couple of goons that I worked with at Homestore.com tried to bully him into giving us a huge percentage of his company for the […]
CitySearch’s acquisition of Insider Pages in March ’07 has paid off: March 07 2.5 million uniques 6 million page views/mnth 550,000 reviews negative cashflow (to say the least) October ’08 5.5 million uniques 13.7 million page views/mnth 1,000,000 reviews positive cash flow The secret has been bolting on Citysearch’s salesforce to IP’s traffic. The extra […]
Kara’s making some comparisons of how Wall St. thinks about local search v. Main Street. The two think very differently. Successful v. Struggling Companies: Organic traffic v. SEM only traffic If you don’t have organic traffic you will not be able to compete over time Unique distribution v. yet another local website Iphone apps like […]
Marc Canon, President of New Media, The Yell Group: Here’s his presentation basically unfiltered. Some great quotes in there: Marc has worked at Switchboard, AOL Search, AutoByTel and Yell, so presumably he knows something about local search business models. According to Marc, $14.7 Billion has been spent in local search in 10 years but it’s […]
<a href=”http://www.winningtheweb.com/im-top-blogs/” mce_href=”http://www.winningtheweb.com/im-top-blogs/”>Internet Marketing Top Blogs</a> Gyutae Park over at Winning The Web just built a cool list of the top marketing blogs on the Web. Not sure how I did it but Local SEO Guide is ranked #75! I’ll take it, but watch out Dave N, I am gunning for you.
In celebration of the election of Mr. Obama to the Presidency, I thought it would be fun to put together a list of articles that discuss the Obama campaign’s SEO: (Note to the Obama web team – change the title tags on the homepage to say “President Elect Obama”!) Barack Obama Presidential Campaign Website Success […]