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Entries Tagged as 'Twitter'

One Twitter Strategy: Get People To Stop Using It

May 27th, 2009 · 7 Comments

There are some great posts out there about how businesses can use Twitter, but I just stumbled across this LATimes article about a company that’s trying to get business by encouraging customers to stop using Twitter. A boutique hotel chain, Broughton Hospitality, is promoting a “digital detox” called “Retweet With Broughton”.  They’ll give you 30% [...]

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Tags: Twitter

Twitter As A Sales Tool For Conferences: #marketplaces2009

March 18th, 2009 · 1 Comment

Ok I am hung up on Twitter today.  Here’s another thing I learned at the Kelsey Conference about Twitter – It’s an amazing marketing tool at conferences. During the conference the moderators periodically mentioned that people should tweet conference-related stuff using #marketplaces2009 so that all of the conference tweets would be easy to find in [...]

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Tags: BIA/Kelsey · Twitter

Is TwitterHawk The Ultimate Local Social Media Marketing Tool?

February 10th, 2009 · 19 Comments

Just starting to try out TwitterHawk.  The idea is that you can track when someone on Twitter is talking about a specific subject in a specific location and send them an automated response that is somewhat relevant.  For example if I am an attorney in Pleasanton, CA, I could track everytime someone in the area [...]

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Tags: Twitter

Flock Web Browser – A Social Marketer’s Dream?

January 16th, 2009 · 7 Comments

I am testing out the Flock Web Browser this morning and my initial impression is that it could be an amazing tool for social media marketers.  It’s essentially Firefox with a large number of social media plugins built into the browser.  Thus far I have updated my Twitter status, told my Facebook friends what I [...]

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Tags: Twitter

Local.com Toys For Tots Promotion

December 4th, 2008 · 2 Comments

Tis the season to do nice things and Local.com has come up with a nice promotion to get advertisers to sign up.  According to the press release: Local.com Corporation (NASDAQ: LOCM)…today announced the launch of a new holiday program in which the company will be donating one toy to Toys for Tots for each business [...]

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Tags: Local.com · Small Business Marketing · Twitter

writing a tweet that will look…

September 24th, 2008 · No Comments

writing a tweet that will look good on my blog

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Tags: Twitter

Twellow – New Social Media Based Yellow Pages Launches

July 22nd, 2008 · 1 Comment

Just discovered Twellow, a new kind of online yellow pages that uses Twitter profiles to populate business listings. I haven’t spent much time poring through it but it sparked some initial thoughts: This is an interesting strategy to aggregate business listings, particularly of those small businesses that would not show up in a standard yellow [...]

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Tags: Social Media Optimization · Twitter · Yellow Pages

Summize Now Rebranded As Search.Twitter.Com

July 18th, 2008 · 1 Comment

Twitter Search

Check it out

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Tags: Twitter

Summize Sentiment Search Still Needs Some Tweaking

July 8th, 2008 · No Comments

Obama Twitter Sentiment

Apparently Twitter has acquired Summize, which has figured out how to search Twitter and deliver some interesting results.  They also have this “Realtime Twitter Sentiment” search which sounds kind of cool, but like Twitter, needs some serious tweaking (tweeking?). Check out these results: for “Obama” for “McCain” For “oil prices” I guess 2 out of [...]

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Tags: Twitter

Twitter Just Saved Me $100

June 30th, 2008 · 4 Comments

Twitter100

@chiropractic just tweeted that this was the last day to save $100 on registration for Pubcon.  I would not have known this if not for Twitter (with a little bit of Mike’s help). So for those of you wondering what the value of Twitter is, I say Twitter >= $100.

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Tags: Twitter