LOC@L SEO GUIDE

One of the more popular questions right? While I am sure the Googlers have been trying to figure out how Tweets can be a proxy for links, even though Matt Cutts claims Google is “leery” of social signals, I thought the social media reactions to yesterday’s post about Groupon SEO could illustrate Twitter’s SEO effect nicely. [...]

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Matt Cutts’ most recent G+ post: and his latest Tweet: Thing is, the whole “Hobbit-Meets-Google-Maps” thing would probably have a better chance of exposing new users to Google Plus v. the links thing.

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image liberally appropriated from Roger Hollander Thanks to Vanessa Fox as always for eliciting grains of truth from Google.  At last week’s Google I/O conference Matt Cutts confirmed that there was an algo change at the beginning of May that will likely be affecting sites that generate a lot of long-tail traffic:  ”this is an [...]

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I had a lot of fun with using embedded Tweets to extract some useful tips from last weeks LocalU conference in Minneapolis.  Here’s a sample: Mike Blumenthal @AaronWeich leading search ranking is like BigFoot….very blurry @Mary Bowling There is no trick to SEO. It’s a process. Make your website unblurry.  @Aaron Weiche Oh BOY! @marybowling [...]

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The most interesting info in the Real Time Search panel at SMX is how each of the engines looks at RTS data algorithmically and how it contributes to ranking in Web search results.  Some real-time blogging: From BING: Sean Suchter The major types of data they look at in the real time search stream: Meta [...]

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I just checked out Google’s new Social Search experiment.  The idea is that Google can index information from your social network and display relevant content in your search results.  For more detail read Danny Sullivan’s post on the launch.  Here’s Danny’s summary scenario on how the system could work: Google sees I have a friend [...]

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Twitter just announced it’s launching an API that will allow developers to add latitude & longitude to any tweet. There’s all sorts of funky services this could lead to such as a site that tracks the locations of Twitter spammers for people to drop nukes on and such (if they are dumb enough to opt [...]

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Just caught up with Kent Lindstrom, founder of PlacePop and former CEO of Friendster, a new “lightweight” local search app that has a kind of Twittery feel to it.  The service encourages users to “share where you go with friends”, “see who else goes where you do” and follow activity that occurs at different places [...]

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There has been a lot of digital ink spilled over Twitter’s local search implications.  Over the past few months several Twitter services have launched with a local angle.  I thought it would be interesting to get them all in one place and provide some details: Launched by the Praized Media guys, TwitArea is an add-on [...]

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I just experienced a small earthquake in Pleasanton, CA.  My first instinct was to search “Pleasanton earthquake” on Twitter.  Here were the results I got: I then did the same search on Google and found these results:

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