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LOCAL SEARCH ENGINE OPTIMIZATION & ENTERPRISE SEO MADE SIMPLE

 

Entries Tagged as 'SEO M&A'

Why Yellowpages.com Paid $3.85MM for YP.com

December 30th, 2008 · 15 Comments

According to TechCrunch, AT&T’s Yellowpages.com paid $3,850,000 for the YP.com domain when they purchased it from LiveDeal last month.  Here’s the SEC filing. So what does this mean for you?  My guess is there was not a lot to the YP.com domain other than its ability to rank for different searches around the term “yellow [...]

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Tags: Local Search · SEO M&A · Yellow Pages · Yellowpages.com

Centro Real Cities SEO Debacle

August 14th, 2008 · 1 Comment

We have a winner for the quiz on how Centro screwed up the purchase of Real Cities by not talking to a SEO professional first.  Actually we have multiple winners. Shane identified that Centro neglected to redirect a large number of subpages from RealCities.com Shimon noted that Centro is doing a funky chain redirect – [...]

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Tags: SEO M&A

Centro Buys RealCities: Local SEO Quiz

August 14th, 2008 · 7 Comments

Can you tell how Centro screwed up its purchase of RealCities from McClatchy?  A clean link with the anchor text of your choice (within reason) to the first reader who figures it out. Tip to Greg Sterling as always for alerting to me to this news.  Have a great vacation Greg.

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Tags: SEO M&A

SMX Advanced: SEO Domain Buying

June 3rd, 2008 · 2 Comments

Got to this one a bit late: ShoeMoney says if you buy a lot of domains for SEO don’t 301 redirect them all at once as this could send up a flag to the search engines.  301 them over time. Jeremy Wright of b5 media  – a blog network of about 700 sites Metrics for [...]

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Tags: SEO M&A

More Local Search Deal Rumors

May 21st, 2008 · 3 Comments

Since I am now trading in local search gossip and innuendo (maybe I should turn this blog into Valleywag Local), I thought you might be interested in a little Twitter-based speculation. I just noticed on Emad Fanous’ Twitter Page that he is now “in the city of brotherly love”.  Now this could be a Tweet [...]

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Tags: SEO M&A · Twitter · Yellowbook · Yellowbot