David Mihm has published 2013′s Local Search Ranking Factors Survey over at Moz. As is tradition, I will summarize it here and encourage you to head over to David’s post to soak in the data: “By and large, the primary factors seem to have stayed largely the same for the past couple of years: Proper [...]
Entries Tagged as 'Search Engine Ranking Factors'
August 7th, 2013 · No Comments
September 2nd, 2012 · No Comments
There’s a great discussion on Quora in response to “What is the single best piece of SEO advice?”. I think Matt McGee nails it: Read Quote of Matt McGee’s answer to What is the single best piece of SEO advice? on Quora Happy Labor Day!
July 19th, 2010 · 3 Comments
Chris Silver Smith brings up a great point in today’s Local’s Only column about Google’s new local SERP design they are testing: …you might think that the newer, larger listing treatment might be beneficial for the visibility of these businesses. But, think again—for any of them which have been doing significant search marketing activities, this [...]
July 23rd, 2009 · 10 Comments
Part 4 in the SEO Death series. If you look at your robots.txt file, you usually don’t want to see this: User agent: * Disallow: / Because if you see this, then you usually see this: Here endeth the lesson. or perhaps here
May 26th, 2009 · 18 Comments
David Mihm’s 2nd annual survey of my esteemed colleagues in the local seo world is now up. It’s a fantastic report and probably will do as much for the economy as the Stimulus and perhaps even more than TARP. For those of you with ADD, here’s a summary of the top 20 factors on a [...]
November 6th, 2008 · 5 Comments
I just saw a press release that said something like “There’s more to life than Google – Try Zuula Search”. So I had to check it out because the good lord knows that we need another search engine. And while I can’t say that I’ll be using Zuula for everyday searching I do think it [...]
October 20th, 2008 · 15 Comments
This one probably doesn’t apply to your standard SMB website, but if you run a big local search site, this one’s for you. “Faceted search” is the rubrick for a site that allows users to refine search results by categories (aka “facets”). This kind of interface appears on a lot of sites (Kayak and Kudzu [...]
August 10th, 2008 · 2 Comments
is now live on Mike’s site. He presented this at SMX Local last month and I am bummed I missed it. In my opinion there are few people who understand Google Maps outside of Google as well as Mike. Here are a couple of my favorite slides from the presentation.
July 24th, 2008 · 13 Comments
Use your keywords in your business name Create a separate page on your website for your video and use a description with your keywords If you have a video and listing on a search results page you get 3.3 times the attention that you get from an ad or a single organic search result. The [...]
June 3rd, 2008 · No Comments
Michael Gray: Use it to block the passing of PageRank to pages you don’t want indexed Adam Audette: Don’t use it because who knows how the engines treat them now and how they will treat them in the future? Here are his thoughts in more detail.