Wix has helped millions of small business owners create a stunning online presence and is proud of their sites’ SEO capabilities. So proud, in fact, that Wix has offered $50,000 to anyone who can outrank them in Google for “SEO hero”. In honor of Wix’s SEO Hero contest we have put together a collection of some […]
And in other breaking CitySearch news, Darren Waddell of RadiusIntel just sent me this awesome Google Alert he received this morning: It links to this article from 2007. For all of you marketers recommending that your clients use Google Alerts to monitor what people are saying, be sure to include that it works better if […]
Since my customer reviews post on SEL seemed to be of interest, thought I would post this textbook example of how to respond to a negative review: Click on the image to enlarge or check out R.J. Hidson Photography’s Place Page: Remember, when responding to negative reviews your prospects are the real audience. Thanks to […]
My latest Locals Only post is up on SearchEngineLand: 5 Tips to Get More Customer Reviews: An excerpt: Some tips for asking customer reviews: Don’t offer incentives. A percentage of your customers will do it for free. If you offer to pay your top brand ambassadors, it’s possible they will get turned off, which could […]
During Yipit’s presentation on Group Buying Data at ILMEast this morning James Moran mentioned that a deal from DealFind for The Butchers on Yonge Street in Toronto could have been one of the most successful daily deal offers yet. The Canadian company offered 69% off meat orders and sold over 11,000 orders which generated over […]
UPDATE 11/14/12: According to commenter bob, this issue has been settled and was the result of some wayward affiliates of Legacy, not Legacy itself. Another company gets busted by the feds to the tune of $250,000 for using fake reviews to generate business: The Learn and Master Guitar program promoted by Legacy Learning and Smith […]
More from C3: Craig Donato, CEO & Founder, Oodle Perry Evans, CEO & Founder, Closely Brendan King, CEO, Vendasta Technologies Seb Provencher, VP Product Mgt, Praized Media Donato – Social is not for all SMBs. It’s for SMBs that depend on relationship marketing. Real Estate Agents are a good example. There has been massive adoption […]
A friend just recommended The 4 Hour Body by Timothy Ferris, author of The Four Hour Work Week, as a great holiday gift, so I went over to Amazon to check it out. I must confess that while I was intrigued by the whole Four Hour Work Week concept and ensuing media blitz, I also […]
This morning at the BIA Kelsey’s 2010 Interactive Local Media conference, we’ll be introducing a new partnership between Local SEO Guide and BK – a new local social consulting practice for BK clients. I will be working with them as the Practice Director to help clients chart the social media waters (Have no fear LocalSEOGuide […]
No doubt you may have read about how some jerk used his bad reputation to rank better in Google and rip people off. Today Google announced that they have tweaked their algorithm to demote businesses that have bad reputations. And I quote: we developed an algorithmic solution which detects the merchant from the Times article […]
Readers of this collection of hypertext may recall my tale of woe in dealing with a San Jose Auto Repair shop who done me wrong last year. The subtitle of that little missive was “A lesson in reputation management” and the subsequent flames that sprung up on various local reviews sites showed how rubbing someone […]
While I was on vacation over the past week, the guys over at Praized Media had the audacity to both coin some new business lingo (social media is now the “need” medium) and launch a new reputation monitoring/social lead-gen tool called Needium. I haven’t used it yet but it sounds like a pretty good idea. […]
UPDATE 11.25.12: Since I wrote this two years ago, a lot has changed. Yext has pivoted its business away from pay-per-call to business listings management to help you manage your yellow pages listings from a single dashboard. The service is called Yext PowerListings. Yext Powerlistings can automatically update your business’ information across 50+ of the […]
Gib Olander offers some handy tips for SMBs to make sure their social media presence is in sync with everything else they are doing: Research shows that many consumers that view an online business listing then visit a brick and mortar location. By linking the real-time conversations taking place about your location with your local […]
Business.com just released the results of a study on social media usage by business professionals. The big data points that stuck out for me: The average company in this study was planning, developing or running seven(!!!!) different social media initiatives Facebook is the social media platform of choice for the majority of respondents, but I […]
David Mihm puts out an excellent piece of linkbait on Google advertising against his name and goes for the “king of local seo” title. Although the great GOOG has opted not to run PPC ads against my name, I take solace in the fact that at least Intelius deems me worthy.
Was having a conversation with my sister about funny business names (we had exhausted all other civil topics) and it reminded me of this inspirational tale. For those interested in more family-oriented fare, might I recommend the Hallmark Visitors Center?
These guys helped me out when I was in a jam and didn’t charge me a dime. For the full story of how I found Dynamic Audio on 599 S. Market St. San Jose CA 95110 see my previous post on why Tate Family Complete Auto Care has some ‘splainin to do. So if you […]
A lesson in reputation management: Last night I was driving away from the Local Search Summit Conference with Mr. David Mihm, local search whiz, when I noticed that I had a flat tire. As luck would have it I stopped the car right in front of Tate Family Complete Auto Care at 477 Market St. […]
I am not the first blogger to claim that the NYT has some questionable editorial practices, but the use of links in a recent article by Claire Cain Miller on the how Lifestyle Lift got busted for faking online reviews caught my eye.
Just caught this article in the NYTimes about how Attorney General Andrew Cuomo had fined Lifestyle Lift, a cosmetic surgery company, $300,000 for ordering its employees to write fake reviews of its face-lift procedure on sites like RealSelf. Let’s put aside the ethics of faking reviews for a minute and reflect on how effective a […]
There’s a great discussion going on over on Mike Blumenthal’s What Is Merchant Circle Up To Now? post. Mike had heard about Merchant Circle owning a lot of small business domains, did some research and suggested that MC could be squatting on a large number of SMB-branded domains and that many of these SMBs would […]
If you read Reputation Management Jujitsu you know that saying nice things about not-so-nice companies can be a powerful linkbuilding tactic. Of course it’s also true that saying nice things about nice companies can also work. For example, last week I posted Mixpo is Pretty Cool after seeing a demo at the Kelsey DMS show. […]
Many companies have online reputation management issues. When you search for them, the top results are often full of criticisms of the company. Getting negative messages off the first ten results of Google can be critical to a business. Hence the rapid rise of the reputation management consultants. So how does this help you? Check […]