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Entries Tagged as 'Reputation Management'

Google Alerts Tip – Works Better If You Have a Time Machine

May 10th, 2013 · 1 Comment

Google Alerts Tips

And in other breaking CitySearch news, Darren Waddell of RadiusIntel just sent me this awesome Google Alert he received this morning: It links to this article from 2007. For all of you marketers recommending that your clients use Google Alerts to monitor what people are saying, be sure to include that it works better if [...]

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Tags: Google · Reputation Management

How To Respond To A Negative Review

September 13th, 2011 · 2 Comments

Since my customer reviews post on SEL seemed to be of interest, thought I would post this textbook example of how to respond to a negative review: Click on the image to enlarge or check out R.J. Hidson Photography’s Place Page: Remember, when responding to negative reviews your prospects are the real audience. Thanks to [...]

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Tags: Online Reviews · Reputation Management

10 Tips To Get More Customer Reviews (SEL)

September 12th, 2011 · 2 Comments

My latest Locals Only post is up on SearchEngineLand: 5 Tips to Get More Customer Reviews: An excerpt: Some tips for asking customer reviews: Don’t offer incentives. A percentage of your customers will do it for free. If you offer to pay your top brand ambassadors, it’s possible they will get turned off, which could [...]

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Tags: Online Reviews · Reputation Management

The Butchers on Yonge Street: Group-Buying Blowback

March 23rd, 2011 · 14 Comments

During Yipit’s presentation on Group Buying Data at ILMEast this morning James Moran mentioned that a deal from DealFind for The Butchers on Yonge Street in Toronto could have been one of the most successful daily deal offers yet.  The Canadian company offered 69% off meat orders and sold over 11,000 orders which generated over [...]

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Tags: Daily Deals · Online Reviews · Reputation Management

Fake Reviews Cost Real $: Legacy Learning Systems

March 17th, 2011 · 11 Comments

UPDATE 11/14/12: According to commenter bob, this issue has been settled and was the result of some wayward affiliates of Legacy, not Legacy itself. Another company gets busted by the feds to the tune of $250,000 for using fake reviews to generate business: The Learn and Master Guitar program promoted by Legacy Learning and Smith [...]

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Tags: Online Reviews · Reputation Management