According to my buds at Silicon Alley Insider MS just released some survey that shows that most small businesses with websites don’t buy search ads.
Some highlights from their analysis:
Entries Tagged as 'Paid Search'
Small Biz SEM Ain’t Happening According to Microsoft
December 17th, 2008 · 6 Comments
Tags: Paid Search · Small Business Marketing
SMB PPC Ad Spend Not Looking Good: Palore
December 10th, 2008 · 6 Comments
Noa Gertin at Palore just pinged me with some real happy talk kind of news. According to their data, which they get from crawling local search sites, the search engine advertising spend for SMBs took a 50%+ hit in Sept/Oct 2008. Noa, if you’re reading this, how do you know this is SMB spend and [...]
Tags: Paid Search · Small Business Marketing
Local Search Engine Advertising Solutions: Feedback Wanted
March 17th, 2008 · 12 Comments
Hey readers, Webvisible just raised a bunch of money and Spotrunner just bought Weblistic. I am curious if any of you out there have used any of the local search engine advertising solutions like ReachLocal, Webvisible, OrangeSoda, etc. and what your experiences have been. If you have some thoughts please email them to me at [...]
Tags: Local Advertising · Paid Search
Spitzer, EmperorsClubVIP & Local SEO
March 13th, 2008 · 8 Comments
I know what you’re thinking - how is he going to tie these unrelated concepts together? Well, just as it took the IRS to uncover a connection between Elliot Spitzer and the Emperors Club VIP escort service, it also takes a true SEO obsessive to tie these two headline grabbers to local search engine optimization [...]
Tags: Paid Search
